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Porsche announces Q4 and full-year 2021 retail sales in the U.S.
As demand increases across vehicle categories, including SUVs and the 911, a new U.S. record is set.
Georgia’s Atlanta. Porsche Cars North America, Inc. (PCNA) reported today that retail deliveries in 2021 reached 70,025 new cars, making it PCNA’s highest year ever. Retail deliveries increased by 22% from the previous year and by 14% over the previous record, which was achieved in 2019. Deliveries in the final three months of the fourth quarter also reached a new high of 18,410, which is 5% more than the corresponding period in 2020. With customer demand across all model lines and all three powertrains—electric, plug-in, and combustion—orders closed the year at their greatest level ever.
“Thank you to all of our devoted customers, and welcome to the Porsche family in 2021 to all of our new friends. With a shared commitment with our dealers to increasing the bar for customer experience, our sales were fueled by the strongest and most exciting lineup of automobiles we’ve ever had “Kjell Gruner, the CEO and President of PCNA, remarked. “Sales of the Taycan more than doubled, while the 911 profited from the rising popularity of the icon’s most recent generation. It was an interesting year. As evidenced by high rankings from J.D. Power for both sales and service satisfaction, we collaborated with our dealer network to meet and possibly surpass our clients’ expectations when it comes to enjoying a Porsche. Overall, the Porsche brand in America is starting the new year with even more enthusiasm.”
After switching places in earlier quarters, Porsche 911 deliveries exceeded Taycan sales for 2021 as a whole. 10,042 deliveries in total, up 14% from the prior year, were made by the 911. The Macan and Cayenne led all full-year results with a combined record of 42,015 SUV deliveries. The Panamera increased by 10%, the 718 Cayman and Boxster by 25%. In 2021, 13.5 percent of all deliveries were fully electric vehicles, for a total electrified share of 17 percent, including plug-in hybrids.
8,377 automobiles tallied by Porsche Approved Certified Pre-Owned (CPO) sales in the U.S. during the fourth quarter, an increase of 18%. CPO sales for the entire 2021 calendar year increased by 10%, with 30,024 deliveries setting a new high. When new and CPO Porsche models are combined, this implies that PCNA and its dealers delivered more than 100,000 automobiles in total to customers, for a 2021 total of 100,049.
Additionally, overall Porsche deliveries are up 13%.
Porsche is now enjoying itself. The firm revealed today that its overall sales are up 13% internationally in the third quarter, with a staggering 217,198 vehicles sold so far in 2021. The highest improvement was in the US, which increased by 30%. China and Germany were closely behind with improvements of 11% and 9%, respectively.
Even if those sales numbers on their own are excellent, the biggest news for Porsche this year hasn’t been its overall success. If you take a good look at those sales numbers, you’ll see that Porsche’s well-regarded electric vehicle, the Taycan, is actually outselling some of the brand’s best-selling models.
Porsche sold 28,640 Taycan units this year, compared to 27,972 911 models and 20,275 Panamera models within the same time frame. And those figures include a 10% increase in the 911 over the prior year and a 1% increase in the Panamera.
Detlev von Platen, member of Porsche’s executive board for sales and marketing, states that “the very high demand for our sports cars persisted into the third quarter and we are thrilled to have been able to supply so many cars to clients during the first nine months of the year.” “As we get closer to the year-end rush, the order books are nicely filled, which is, in turn, inspiring us with hope and enthusiasm.”
Of course, Porsche continues to sell the majority of its SUVs and crossovers. In addition to shifting 61,944 instances of the Macan, the business sold 62,451 Cayenne models in 2021. The niche 718 Boxster and 718 Cayman, with 15,916 total sales this year, are at the bottom of the pack.
With a slew of BEVs coming from Porsche in the coming years and the brand’s success in 2021, particularly with the Taycan, it’s clear why the firm is keen to make the switch.
Because of this, Porsche is selling more Taycans than 911 and Panamera combined.
The results are outstanding, according to Porsche’s most current sales numbers.
The 911 is a car that most people strongly associate with the Porsche brand. The renowned sports vehicle has been a staple of the German manufacturer’s range for many years and will probably continue to be for many more. But the German manufacturer produces more than just the 911. Porsche has a wide range of additional vehicles, including the Cayenne SUV, the luxurious Panamera, and the Taycan electric vehicle. However, it looks that Porsche is currently undergoing a shift of leadership.
The results are outstanding, according to Porsche’s most current sales numbers. In terms of sales, the brand is presently up 13% globally in the third quarter of 2021 with 217, with 198 automobiles sold so far. However, what is most intriguing about these data is precisely what is selling the most at the moment. The brand’s recent electric vehicle, the Taycan, has been outselling both the Panamera and, astonishingly, the 911. That comes as a surprise considering how well-liked the 911 is all across the world. What actually is happening, then?
The Panamera is Porsche’s top-selling vehicle one year later, in the cold, hard truth.
Every ardent Porsche enthusiast already knows this news in the back of his mind, but he is acting as though it doesn’t exist while complaining about the brand’s dilution. Get your fingers in your ears, fellas, because Porsche has recently disclosed that it only took the Panamera sedan a single year to surpass the Cayenne SUV as the company’s best-selling vehicle, dislodging it in the process.
The Panamera has moved 22,185 copies since it first appeared in showrooms in September 2009 all over the world. Porsche claims that in just one year, this has given it a 13 percent market share for luxury sport sedans. With 9394 units sold globally as of September 1st, the all-wheel drive Panamera 4S has been leading the charge. The AWD Panamera Turbo and the Panamera S, both with 6171 and 4563 sales, respectively, come next. Only a few weeks into its global sales, the new V-6 base model has already attracted 2390 buyers and is on track to overtake the current sales leader.
Naturally, the United States of America is the largest Panamera market in the world. The Panamera has sold 6188 units in just one year since its debut here in September 2009. To put that in context, that puts the Cayenne SUV, Porsche’s best-selling vehicle for 2009 with 7735 units sold, 1600 sales behind it and just 600 shy of the cumulative 2009 sales of all 15 Porsche 911 variations. The largest market for the Panamera 890 vehicles are already on the streets of Los Angeles. With 760 copies sold, New York comes in second.
More significantly, with four months left in the year, the Panamera has already surpassed the Cayenne to become Porsche’s best-selling vehicle. Porsche has sold 4941 Panameras in the United States as of September 1. This is almost twice as many sales as the Boxster and Cayman combined, nearly 450 more sales than the Cayenne, nearly 1150 more sales than all of the 911 models put together. Although Boxster/Cayman sales are maintaining stable, Cayenne and 911 sales are down considerably in 2010 compared to 2009, providing the Panamera an advantage.
Even though it may be difficult for purists to accept, the Panamera has been a huge success for Porsche and is expected to compete fiercely with the Cayenne for the top sales slot in the coming months, making Porsche’s least-pure cars its top sellers. Just keep telling yourselves that every sale of a Panamera or Cayenne results in additional funds being available for 911 R&D.
A supercar, is the Porsche Panamera?
A Porsche Panamera will lose 46% of its value after 5 years and have a $77,058 resale value. The anticipated depreciation over the following ten years is shown in the figure below. These outcomes apply to cars that travel 12,000 miles annually on average and are in good condition. Additionally, it anticipates a new selling price of $142,700.
What number of Porsches are sold annually?
Porsche Panamera Models for 2019 We’ll walk you through the various variants of this chic luxury sedan here at Porsche Delaware. There are a total of seven 2019 Porsche Panamera variants, and each one has amazing capabilities and characteristics of its own.
Do Porsches retain their value?
In 2021, SUVs, led by the Macan, were once again the best-selling Porsche models globally. Customers purchased 88,362 Macan vehicles. Second place went to the Cayenne with 83,071 automobiles.
What Porsche is the best-selling model?
Porsche’s best-selling car last year was the Macan. Porsche’s previous annual record was 280,800 sales in 2019. With 41,296 deliveries, a 106 percent gain, the Taycan full-electric sedan surpassed the legendary 911 sports car for the first time in sales.
What is the Porsche model that sells the most?
Our Analysis of Porsche US Sales Data In 2019, they sold more than 60,000 automobiles, surpassing the 50,000 mark for the first time since 2015. Additionally, the year 2019 marks the eighth straight year of record sales in the US.
What Porsche will have the highest sales in 2021?
The Porsche 911 continued to be the best-selling Porsche sports vehicle, just outpacing the all-electric Porsche Taycan, whose sales in the US more than doubled in 2021.
Which nation sells Porsche the most?
China and the US are the two nations that purchase the most Porsches worldwide. Porsche’s single greatest market for six straight years was China in 2020 thanks to orders from 88,968 Chinese clients. With 57,294 orders, the US came in second in sales in 2020.
Which nation purchases the most Porsches?
The 2022 Panamera is a delight to drive thanks to its responsive handling and comfortable ride, especially when fitted with the optional adjustable air suspension. Additionally, it offers the comfort and luxury that one would expect from a pricey four-door hatchback. Every Panamera has an upgraded engine, but only a select few have the Turbo logo.
What US Porsche dealer is the biggest?
This year, the Italian supercar manufacturer sold over 5000 vehicles. In 2021, Lamborghini experienced its most prosperous year. Last year, the Sant’Agata automaker delivered 8405 vehicles while reporting a $408 million profit.
In Germany, how well-liked is Porsche?
Porsche drivers aspire to stand out from the crowd. In Germany, it’s common knowledge that men over the age of 50 drive Porsches, but the news is constantly reporting on inebriated 20-year-old Porsche drivers who cause major accidents at high speeds in the city center.
The most Porsches are sold in which state?
Porsche supplied 88,968 brand-new vehicles to Chinese consumers in 2020, a 3% increase from the previous year. For the sixth straight year, China remained Porsche’s single largest global market. China’s two-door sports vehicle market has been expanding quickly.
What Porsche model is the rarest?
As of September 12, 2022, 198 Porsche dealerships are located throughout the country. With 28 locations, or 14% of all Porsche locations in the US, California is the state with the most Porsche dealerships.
The Porsche driver?
The reliability of the vehicles is where the two manufacturers’ divergent philosophies are most visibly felt. BMW is ranked eighth among the most dependable brands by J.D. Power for 2020. 4. Porsche