In order to make the brand name as comparable as possible, we advise you to draw the upper portion of the logo and all other portions using a ruler. To make drawing the rhomb simpler, draw triangles on both sides of the shape. We already have one rhomb.
In This Article...
The Mitsubishi emblem is made up of what shapes?
The three-diamond logo is referenced in the name “Mitsubishi.” The word “Mitsubishi” is a mix of “mitsu” and “hishi.” The word “three” is mitsu. Hishi, which means “water chestnut,” has long been used by the Japanese to refer to a rhombus or diamond form. When the “h” sound appears in the middle of a word in Japanese, it is frequently pronounced as a “b.” As a result, they pronounce mitsu and hishi as mitsubishi.
The three-diamond insignia was chosen by Yataro Iwasaki, the creator of the original Mitsubishi firm, as the logo for his business. Both the three-leaf crest of Yataro’s first employer, the Tosa Clan, and the three stacked rhombuses of the Iwasaki family crest are suggested in the mark.
What does the Mitsubishi logo represent?
The history of the Mitsubishi three-diamond symbol dates back more than 140 years, to the founding of the Japanese company.
Yataro Iwasaki decided the logo should incorporate two significant family crests when he founded Mitsubishi (originally a maritime transport company) in the 1870s: the triple-oak-leaf crest of the Tosa Clan, from which Yataro was born, and the three-tiered water chestnut leaves of the Iwasaki family.
As a result, the logo is an amalgamation of two family crests that were registered in 1914 and have remained the same for a century.
The distinctive qualities of each diamond in the Mitsubishi logo are dependability, honesty, and achievement. Customers have grown to trust its distinctive, constant brand identity. The official color of the insignia is red, which is a self-assured, alluring, and exciting hue.
The three-point fan signifies “closing the contract between the consumer and the Mitsubishi product.” As a result, usage in publications and on products is strictly controlled by the company’s usage and identity policies. Even Mitsubishi has a Corporate Name and Trademark Committee that will file a lawsuit if the logo is misused.
Mitsubishi family companies are required to adhere to rules for the use of the logo, including (1) “display the mark in ways that preserve its recognizability” and (2) “avoid abuse of the mark by third parties.”
What vehicle features a diamond logo?
The core of a company’s identity is its logo. It turns into a metaphor for the business as a whole. Renault comes to mind quickly when someone refers about the “diamond brand.” The letters in the word “Renault” and the diamond-shaped emblem have served as a concise summary of the brand identity for the past 90 years.
: Birth of a company
The three Renault brothers, Louis, Marcel, and Fernand, formed Renault in 1898. The earliest logo, created in 1900, had the brothers’ initialstwo intertwined Rsin a “Art Nouveau medallion. The business was originally known as “Renault-Frres. This logo, which was mostly used on internal documents, wasn’t present on brand vehicles, which could only be identified by the name “Renault-Frres” on the running board and the initials LR (for Louis Renault), which were engraved on the wheel hubs.
The Renault that won the first French Grand Prix was depicted within a gear wheel in place of the medallion in 1906. In 1910, Louis Renault changed the name of the business from “Renault-Frres” to “Socit des Automobiles Renault” after taking over as the sole manager. In 1922, he once more transformed it to “Socit Anonyme des Usines Renault.”
Renault made the initial decision to add a front-end insignia to its cars in 1923 in order to make them more recognizable. It used a circular grille with the word “Renault” in the middle. Since the horn was located behind the grille in the front of the bonnet, this logo served both practical and necessary purposes. According to regulations, this feature had to be placed in the front, behind a metal grille. The emblem was divided in two by a center line and was specifically shaped to fit the snout form of the Renault “Alligator bonnet.”
: Renault adopts the diamond
In order to better fit the dihedral-shaped bonnets with their two plane sides and center separating line, the spherical logo of 1923 quickly acquired more angular outlines. The front of the 40-CV Type NM executive tourer had both the diamond and the round grille starting in 1924. In 1925, this geometrical sign became official. In the beginning, the diamond was only applied to high-end sports cars known as Stella starting in 1929.
The identity developed gradually over the 1930s and was gradually embraced by the entire organization. The business also developed a well-known brand signature during this time: “Renault, l’Automobile de France” (“Renault, The Automobile of France).
Renault had a status shift on January 16, 1945, when it was nationalized. The business changed its name to Renault Group Nationale des Usines. As the commercial brand, “Renault” was used. The slogan changed to “Plus than ever, Renault, l’Automobile de France” over time (“More than ever, Renault, the Automobile of France).
: The famous Vasarely diamond
In order to emphasize the diamond’s durability even further, the manufacturer opted to make it wider and have smoother lines in 1972. The name of Renault was removed and the diamond was given more prominence. The business made the decision to implement its 1967 Art & Industry policy, to which painter and visual artist Victor Vasarely contributed. The inventor of op art designed a logo based on parallel lines in collaboration with his son Yvaral. The end effect was high-tech and aesthetically pleasing, yet basic and complicated. The Renault 5 was the first vehicle to be equipped with the “fresh diamond
The company modified its visual design in 2000, adopting the brand mark “Crateur d’Automobiles” (“Creator of Automobiles”), and in 2004 added the diamond emblem inside a yellow square to emphasize its relief and substance.
The international signature changed three years later to become “With the introduction of the electric car range, Renault’s innovation is ushered in with the campaign “Drive the Change.”
: Renault – Passion for life
Since the beginning of the firm, Renault has a long history of creating inventive, clever, and useful vehicles. Since 2012, this crucial component of the brand’s DNA has been merged with a reinvigorated commitment to connect emotionally with its audience. The warm, sensual, and alluring forms of the Clio, Captur, Twingo, and most recently the new Kadjar and Espace are tangible examples of this commitment to revitalizing the way cars are designed.
With a larger, more vertical diamond emblem that occupies a basic and dominant position on the grille, all of these most recent models have a stronger visual identity that gives them a new attraction and makes them instantly recognizable as Renault models.
Renault has chosen this time to introduce a new brand slogan, “RENAULT – Passion for life,” which captures the obsession of its engineers and design teams to observe customers’ daily lives and to satisfy them with cars that improve their lives every day. The range renewal is well under way at this point.
Describe the Lamborghini logo.
The shield-like shape of the Lamborghini emblem is filled with a black background and has a gold border. Above a depiction of a golden bull, the word Lamborghini appears in capital letters across the top of the shield.
The bull in the Lamborghini logo is there for two reasons:
First off, Ferruccio Lamborghini, the company’s creator, was born under the sign of Taurus. In addition, the company’s founder loved bullfighting and frequently attended bullfighting events. Due to the fact that it was a reflection of himself, Ferruccio Lamborghini thought that this was the ideal image to use for his company’s emblem.
The second justification for the bull’s inclusion in the emblem is the strong associations that Ferruccio Lamborghini has with the animal. The power, speed, and prestige of Lamborghini sports cars are symbolized by the bull.
The Lamborghini emblem has come to represent luxury, power, speed, beauty, riches, and status in today’s society.