Jonathan Chariff is the CEO and Corporate Director of South Motors/Vista Motors and is responsible for managing the 11 locations and more than 1,200 staff members of both companies. Since its modest beginning in 1956, the neighborhood, family-owned business has expanded to become a recognized South Florida landmark.
South Florida Dealership Receives 2022 Center Of Excellence Award from BMW North America
In addition to having industry-leading sales figures, Vista BMW of Coconut Creek and Pompano Beach has received recognition for its excellent customer service.
One of the best BMW dealerships in the country, Vista BMW of Coconut Creek and Pompano Beach, with sites at 4401 W. Sample Road in Coconut Creek and 744 N. Federal HWY in Pompano Beach, has received official recognition. The award recognizes 32 of the best BMW dealerships in the United States, including Vista BMW.
The CEO of Vista Motors, Jonathan Chariff, works hard to make sure that each connected dealership offers customers world-class service and a really improved customer experience. He commends the efforts of General Manager Michael Perrault and his outstanding staff. This would not be feasible if not for their persistent efforts throughout the year, according to Chariff.
This particular honor unquestionably reflects the diligence and commitment of the Vista BMW team, according to Chariff. “Sharing this honor with them makes me incredibly pleased, and I look forward to continuing to help our neighborhood. Our top priority is our consumers, and we work hard to provide exceptional service.”
A number of important performance factors, including sales, customer experience, operations, service, and parts, were covered by the Center of Excellence Award, which honors the best-performing BMW dealerships in the United States.
As one of BMW North America’s top dealerships, Vista BMW, which serves the counties of Broward and Palm Beach, not only passed the demanding facilities criteria but also went above and beyond.
The past year has seen incredible growth for Vista BMW. The dealership started building a 56,000 square foot, cutting-edge service garage in January 2022 in an effort to maintain its reputation for providing top-notch service. The $10.9 million project is scheduled for completion in Q4.
Located in Miami, Florida, Vista Motors is a privately held new and used car dealership that is also affiliated with South Motors and Midway Ford Miami. Since its founding in 1956, one of the first minority-owned franchises in the country has become a market leader with dealerships for a variety of vehicles throughout South Florida, including BMW, MINI, Honda, Volkswagen, Infiniti, and Ford. Automotive Service is proudly provided seven days a week by Vista Motors/South Motors. South Motors, which was recognized as one of South Florida Business Journal’s Healthiest Employers in 2020, is committed to fostering a supportive workplace environment and corporate health for all 1,200 of its staff members as well as giving back to the larger Miami Dade County community. Vista Motors/South Motors is dedicated to supporting the South Florida community and is actively involved with a wide range of charitable organizations, including the Miami Book Fair, St. Jude Children’s Research Hospital, Amigos for Kids, the Cystic Fibrosis Foundation, American Diabetes Association, Susan G. Komen, Feeding America, hurricane relief organizations, and many others.