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I’m sorry that BMW’s European Delivery Program has been canceled.
BMW have just revealed that the European Delivery program for the US market is coming to an end. I find it to be a gloomy day. I’ve always wanted to drive a brand-new BMW, but I’ve never been able to purchase one, so I was never able to participate in the program. I’ve always imagined it in great detail, including the kind of automobile I’d get, the people I’d bring with me to pick it up, and the places we’d go once it was legally mine. But now, those hopes have been dashed before I could make them come true. And it saddens me.
For those of you who are unaware, BMW has a similar scheme to other automakers with European headquarters. If you purchased a brand-new vehicle in the United States, you had the option of picking up your vehicle at the BMW Welt in Munich rather than your neighborhood dealer. You were given a discount on the car for making this decision, as well as a vacation to Germany and a major unveiling of your car. In addition, you received temporary European insurance and registration for the vehicle, enabling you to travel around Europe before returning it to one of the many return locations, where it would then be shipped back to your residence in the United States.
The experience was always worthwhile, even if most consumers ended up spending more on the entire trip than they did before the discount. You wouldn’t forget it in your lifetime, that’s for sure. In 2011, our own Horatiu took European Delivery of his BMW 1 Series M, and he still speaks highly of the vehicle. Not just for the individual who bought the car, but for everyone who joined them, it produced memories that will last a lifetime.
Despite the fact that purchasing a brand-new car is often a bad financial option (as is the case with all expensive vehicles), I’ve always wanted to purchase a BMW. When I can finally pull the trigger on a brand-new premium piece of German metal without feeling bad about it, I just want that sense of success. More importantly, I’d always envisioned receiving the first brand-new Bimmer in Munich at the Welt so I could drive it around Germany, Italy, France, and wherever else in Europe I’d always wanted to visit. Yet, given that BMW canceled the program, that day will never arrive.
Sincere to say, I can see why it was cancelled. Since the majority of American customers purchase BMW SUVs, which are produced in South Carolina, it wasn’t something that was particularly well-liked in the first place. As a result, the program no longer makes any sense. I don’t have to like anything simply because I understand it, though. Both I and it don’t.
It’s comparable like supporting a club that has never captured the league championship only to see the squad disintegrate overnight. You will no longer get the chance to witness that team’s victory. I guess it describes how I feel right now. Having one of your dreams dashed is a tremendous sadness. I’m now depressed.
The deadline to place a pre-reservation for pickup by September is May 18.
Customers can order any BMW vehicle through the unique purchase program known as “European Delivery” and have it delivered to the BMW Welt structure, which is located directly next to the company’s headquarters in Munich. The program offers buyers discounts of up to 5% off the base price of their vehicle, as well as benefits like tours of the Munich plant, admission to the BMW Museum, a free shuttle to the Munich airport, and the handling of all shipping-related costs, such as U.S. customs, port processing, and wharf handling fees.
The pre-reservation form for European Delivery must be submitted by May 18; the program will no longer be available starting in September. According to the program, BMW will also reportedly accept pre-reservation forms without a production number in order to honor deposits for vehicles with the 2021 model year.
The information comes in response to a BMG Blog report stating that the removal of the Basic Starter Package pickup option has increased the cost for European customers to pick up vehicles at BMW Welt. The BMW Welt had been closed due to the coronavirus since March 17 and was set to reopen on Monday.
It’s a bummer that this nice package of benefits for car buyers is coming to an end. It reflects the shifting preferences of American car consumers, and it’s not hard to believe that increased expenses and complexities brought on by the global coronavirus pandemic may have also had a role.
While fewer customers are taking advantage of the opportunity to test drive their new BMWs in Europe before having the vehicles shipped to the United States, Satanovsky continued, “we have seen a marked increase in interest in the BMW Ultimate Delivery Experience at our Greenville-Spartanburg facility, which is available for any production BMW vehicle, not just those built in South Carolina.”
The “BMW Ultimate Delivery Experience” also includes a tour of Plant Spartanburg, a trip to the BMW Zentrum Museum, classroom and on-track car control instruction at the BMW Performance Center, and a personalized vehicle handover of your new BMW. This is followed by a scenic drive back to your home afterward.
Bremerhaven, Germany, is where all vehicles leave from.
driving one of the best performance cars in the world through Europe
Exists BMW’s European Delivery program still?
You may be familiar with BMW European Delivery, which enables customers to order a car in the US and pick it up at the BMW production facility in Germany while taking a tour of the facility. Due to declining demand, this was terminated.
Will BMW start shipping again to Europe?
BMW has decided to end the U.S. market European Delivery Program in the fall of 2020 after carefully analyzing the shifting preferences of BMW U.S. customers towards U.S.-built X cars and the waning interest in the European Delivery Program.
BMW reports a rise in customer deliveries at the company’s Greenville-Spartanburg experience center in South Carolina, despite European deliveries being used less and less. It’s available with any new BMW and, like the European delivery program, includes time on the track, a tour of the Spartanburg plant, and a trip to the BMW Zentrum Museum. The advantages? You don’t have to travel abroad or wait weeks for your car to arrive by boat after you take delivery in order to enjoy it.
BMW is not the only business that have lately ended its delivery service in Europe. Due to “changes in [its] distribution process,” Audi discontinued its service for American clients at the end of 2018, although Volvo’s website indicates that its international delivery program is still active.
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What caused BMW to halt European Delivery?
BMW’s European Delivery Program was formally discontinued on May 18, 2020. Reservations booked before that date will be honored, according to BMW.
All SUVs manufactured by BMW in the United States are ineligible for the European Delivery program. Demand for the program had been declining as a result of the interest these cars were receiving from numerous car buyers. The fact that COVID-19 had basically put a stop to vacation travel from the United States to Europe didn’t help.
In addition to these considerations, BMW’s domestic delivery program at its plant in Spartanburg, South Carolina, cannibalized its foreign program. The Ultimate Delivery Experience program, which is offered in the United States, is open to all BMW models. This course includes classroom and on-track sessions, a performance driving course, and excursions of the Spartanburg plant and museum of BMW.
Outside of Europe: Mercedes, Porsche, and Volvo still provide European Delivery Programs.
Domestic: Spartanburg, South Carolina’s BMW Performance Center Delivery is still available. While receiving instruction from skilled driving instructors from BMW, you can race on their performance test track there.
Let’s go through every detail you should be aware of regarding the BMW European Delivery Experience. starting with ordering, shipping, and a brief breakdown of prices for a few various BMW models.
BMW may not provide as much value as Volvo’s program when compared to other European Delivery services, but BMW still offers some alluring discounts, incentives, and excursions when you pick up your car in Germany.
Why did BMW halt deliveries to Europe?
After carefully assessing the shifting preferences of BMW U.S. customers toward American-built X cars and the waning interest in the European Delivery Program, BMW decided to end the U.S. market European Delivery Program in the fall of 2020.
BMW plans to resume European Delivery.
An era is coming to an end today. BMW Group claims that the BMW European Delivery, a hidden gem among the Bavarians’ services, will be discontinued later this year. Over the years, we have grown to love the car pickup program, which has gained cult status among BMW customers in North America. According to BMW of North America, they will no longer be accepting pre-reservation forms after May 18, 2020. BMW European Deliveries will no longer be available after September 2020.
BMW will accept the pre-reservation form without a production number if you have already paid a deposit for a 2021 model and want to still take delivery before the deadline. BMW will assign a suitable production number as soon as one becomes available. Through September 2020, you can still pick up your automobile if you are booked for a European Delivery.
According to a BMW Spokesperson in an email to BMWBLOG, “after carefully evaluating the changing BMW U.S. customer preferences towards U.S.-built X vehicles and the declining interest in the European Delivery Program, BMW has decided to bring the European Delivery Program to a close in the Fall of 2020.”
“Though fewer customers are taking advantage of the opportunity to test drive their new BMWs in Europe before having the vehicles shipped to the United States, interest in the BMW Ultimate Delivery Experience at our Greenville-Spartanburg facility has significantly increased. This service is available for any production BMW vehicle, not just those made in South Carolina.
The BMW Ultimate Delivery Experience includes a tour of Plant Spartanburg, classroom and on-track car control training at the BMW Performance Center, a trip to the BMW Zentrum Museum, a personalized vehicle handover of your new BMW, and then a lovely drive home through the Carolinas.”
When ordering a brand-new Bimmer, BMW and several other German automakers had a European Delivery option. It was a fantastic offer that gave the client access to not only a sizable discount on their vehicle but also a vacation to Germany and other European nations as well as a once-in-a-lifetime experience. European clients frequently had to pay an extra price, sometimes up to 500 euros, compared to American customers.
Does Mercedes-Benz offer delivery to Europe?
Visit the factory where your new Mercedes-Benz was built. And for this reason, we established the European Delivery Program (EDP). With European Delivery, you’ll not only enjoy the best in Germany, but depending on the model, you can also save up to 7% off the MSRP of your car.