12 January (Reuters) According to the company’s announcement on Wednesday, the BMW brand delivered an all-time high of 2.21 million vehicles in 2021, an increase of 9.1% from the previous year. It also more than doubled its global sales of fully-electric vehicles. 2.52 million automobiles were delivered by the BMW Group, an 8.4% increase over the previous year.
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automotive industry.
1 This includes the Shenyang joint venture BMW Brilliance Automotive Ltd. (2017: 385,705 units, 2018: 455,581 units, 2019: 538,612 units, 2020: 602,247 units, 2021: 651,236 units).
Statistics on retail vehicle deliveries reported for 2020 and 2021 cannot be directly compared to data on retail vehicle deliveries offered for earlier years. Please refer to “Comparison of Forecast with Actual Outcomes” in the BMW Group Report 2021 for more details on retail car delivery data.
2 EU-27 nations, including Iceland and Norway; starting in 2021, values are computed on a converted basis in accordance with WLTP (Worldwide Harmonised Light Vehicles Test Procedure). values for the New European Driving Cycle from 2017 to 2020 (NEDC).
3 Due to the fact that not all EU member states have released their official registration data, this estimate has a possible error of +/- 0.5 g CO2 per km. Official data is not anticipated to be released by the EU Commission until November of the following year.
4 The following flexibilities are listed in the regulatory criteria for 2021: Green technology with 1.7 g CO2 per kilometre (WLTP).
5 The 2020 NEDC figures were converted to WLTP after being adjusted for permissible flexibilities in order to improve year-over-year comparability. Specifically, they went from 99 g CO2 / km according to NEDC (including 5 g CO2 / km phase-in, 7.5 g CO2 / km supercredits, and 2.4 g CO2 / km eco-innovations) to 135 g CO2 / km according to WLTP (excluding flexibilities). A phase-in regulation and the acceptance of supercredits were both approved for 2020. These two simplifications are no longer applicable to the BMW Group as of 2021.
Efficiency ratio was calculated based on Scope 1 and Scope 2 CO2 emissions from vehicle production (BMW Group manufacturing sites, including joint venture BMW Brilliance Automotive Ltd. and motorcycles, excluding contract manufacturers), as we stated in GHG Protocol Scope 2 guidance. This method was primarily based on the use of the VDA emissions factors as well as isolated use of local emissions factors, but excluded climate-changing gases other than carbon dioxide (BMW Group manufacturing sites incl. joint venture BMW Brilliance Automotive Ltd., excluding contract manufacturers). Beginning in 2021, this indicator will also take into account the carbon emissions produced by all other BMW Group facilities. For comparison, the data for 2019 (base year) and 2020 have been appropriately modified (2019 before adjustment: 0.30 tons, 2020 before adjustment: 0.23 tons). Limited assurance audits are performed on the 2017 and 2018 numbers.
In 2021, BMW Manufacturing Sets a New Record for Production.
BMW Manufacturing in Spartanburg, South Carolina, broke its own production record in 2021 by churning out 433,810 BMW X cars. This surpasses the previous record of 411,620 units set in 2019 and represents a 20 percent increase over output from the previous year. Additionally, with roughly 70,000 units shipped, the plant manufactured a record amount of plug-in hybrid electric vehicles (PHEVs) in 2017.
According to Dr. Robert Engelhorn, president and CEO of BMW Manufacturing, “the fact that the Plant Spartanburg team set a production record during a very unexpected year is a credit to the commitment and adaptability of our associates.” “Our associates continue to produce high-quality goods that are highly sought after by our clients worldwide.”
The South Carolina plant produced 400,000+ units for the fourth straight year in 2021. Additionally in 2015 (400,904 units), 2016 (411,171), and 2019 this milestone was reached (411,620). Below is a breakdown of production in 2021 by model:
- BMW X3: 113,831 BMW X3 M: 4,418
- BMW X4: 52,935 BMW X4 M: 2,555
- BMW X5: 165,704 BMW X5 M: 4,976
- 35,421 BMW X6s; 3,184 BMW X6 Ms
- BMW X7: 50,724
Around 70,000 plug-in hybrid electric vehicles were sent to clients all over the world last year, which resulted in a 48 percent rise in the number of electrified vehicles produced at the BMW Plant Spartanburg. Over 30,000 X3 xDrive30e vehicles were produced in 2021, compared to 39,883 X5 xDrive45e vehicles.
According to Dr. Engelhorn, “Electric mobility is turning into a growth driver and success factor for the organization.” “The electrification goal of the BMW Group has the full backing of our plant. We are eager to expand the Plant Spartanburg family of X vehicles by including the brand-new BMW XM. The BMW XM, the first high-performance plug-in hybrid car in the BMW M lineup, will go into series production in late 2022.”
BMW Manufacturing made a substantial contribution to the company’s 2021 success in the U.S. sales market. 53.4 percent of all BMW brand sales in the US last year, or 179,840 vehicles, came from Plant Spartanburg. The BMW X3 and BMW X5 were the two BMW models that sold the most in America.
The BMW Group has made around $11.9 billion in improvements to its South Carolina facility since 1992. The largest BMW Group factory in the world, BMW Manufacturing turns out more than 1,500 vehicles every day. More than two-thirds of the factory’s automobiles are exported to about 125 countries around the world. It has been the largest value exporter from the United States for seven straight years. The model lineup consists of two plug-in hybrid electric vehicle X models, four Motorsport X models, and five of the best-selling BMW X vehicles. More than 11,000 people work at the factory, which has a production capacity of up to 450,000 vehicles.
The CEO of BMW hopes to sell 3 million automobiles annually.
Due to the pandemic’s quick recovery, BMW Group sets new sales goals for the future. BMW CEO Oliver Zipse claims that the company, based in Munich, aspires to sell three million automobiles annually. The desired date? Definitely prior to 2030. In 2019, the BMW Group sold 2.52 million cars—including BMW, MINI, and Rolls-Royce—around the world. 2020 saw a modest decrease to 2.325 million vehicles, the first 2 million of which had the BMW badge on the boot.
Three million units would be the natural next step, presuming that the BMW Group has largely recovered from the corona epidemic and that 2019-level results can be repeated in 2021. By 2028, the 3 million target might be reached if Bavarians maintain their average growth rate of 5%.
The CEO of BMW predicts that Asia will remain crucial to the company’s overall expansion. Currently, BMW’s largest market is China. Even more impressive is the fact that only 63% of the Chinese market is represented by BMW’s second- and third-largest markets.
In the United States, total sales of the BMW brand declined by 17.5% in 2020 to 278,732 automobiles sold, down from 338,003 in 2019. However, it continues to be one of the biggest and most significant markets for Bavarians. Compared to the 36,272 vehicles sold in 2019, the overall sales of the MINI USA brand in 2020 was 28,138, a decline of 22.4%.
Of course, Munich continues to commit electrification offenses. BMW anticipates a minimum ten-fold increase in electric vehicle sales from 2020 to 2025. More than half of all new automobile sales worldwide are anticipated to occur by 2030 in all-electric vehicles.
Our Analysis of BMW US Sales Data
Throughout the 2000s, BMW enjoyed tremendous sales success in the United States, in part because of a rising model and variation range and a series of specialty models that were introduced practically annually. The M3 and M5 gave the “M” brand its halo, which contributed to the brand’s status as the top sports car manufacturer in the US. From 232,032 units in 2002 to over 346,023 in 2015, sales increased. For BMW, nearly every year was a record year (with the exception of the financial crisis which hit sales hard and took two years to get back to record run rate).
But in recent years, BMW has begun to experience some pressure, and sales in the United States have been disappointing (although globally very strong). Sales decreased from a peak of 346k in 2015 to 306 in 2017, partly as a result of a product lineup that was less appealing than that of other models in the same sectors. In comparison to brands like Audi and Mercedes, BMW’s product lineup is dated, and it appears that customers are voting with their dollars. Despite the fact that sales of 311k units in the US set records in 2018, the brand will continue to face pressure in the years to come.
The German business has risen to the top of the premium market.
It seems strange that every manufacturer is lamenting the chip shortage even as several of them are anticipating their strongest-ever sales in 2021. Now, despite the challenges and production disruptions in the automotive sector, BMW is joining brands like Porsche, Lamborghini, and Rolls-Royce(see the linked links below) with record deliveries last year.
2,213,795 automobiles were sold under the BMW brand internationally in 2021, an increase of 9.1 percent over the previous year. The outcome made last year the brand’s best-ever sales year. 510,727 vehicles in total were sold only in the final three months of the previous year.
All BMW models witnessed a significant increase in sales in the United States of 20.8 percent to 336,644 units, which was comparable to the year before the coronavirus 2019. Unsurprisingly, 60% of all sales in the nation last year were made by the BMW X series. The combined sales of BMW and Mini increased by 3.9 percent in Europe. It’s interesting to note that in Belgium, BMW lead the entire European market for the first time ever.
The BMW M division was a significant contributor to the record year as well. The performance division of the carmaker supplied 163,542 BMW M automobiles globally, which is 13.4% more than in 2020. Without going into great detail, the Bavarian brand claims that demand for the M3 and M4 increased significantly, and that demand for the X5 M and X6 M also increased significantly year over year. The iX M60 and i4 M50 will also contribute to the overall sales of the BMW M in 2022.