Designworks, known as the design innovation studio for the BMW Group, has worked together on a number of intriguing initiatives in recent years that transcend beyond the area of the automobile industry. A future camper and, more recently, an electrified wingsuit that was the closest thing to human flying we’ve ever seen are two excellent examples.
In order to introduce the Sundancer 370 Outboard, Designworks has now partnered with the pleasure boat manufacturer Sea Ray. The opulent boat, which was just unveiled, is now available for purchase in North America. Fortunately, it doesn’t appear that BMW’s role in the boat’s design was affected by its most recent automobiles.
We’re talking about unpopular goods like the 2 Series Gran Coupe and the 4 Series with their jarring lines and bucktooth grilles. Instead, the images above showcase a chic, modern boat for watching the sun set over the water.
It has “beautiful angles and textures” and a strong character jawline. With luxurious materials and cutting-edge digital displays, the boat’s seating area and cabin appear to live up to the standards of any owner of a 7 Series. The redesigned 370 serves as an example of Sea Ray’s new design aesthetic. But why seek assistance from companies like BMW in the first place when designing a boat?
According to Charlie Foss, Sea Ray Design Director, “automotive-inspired design is part of the Sea Ray tradition, extending back to collaboration with Harley Earl Associates in the early 1960s.
It was crucial that we collaborated with a team that has a thorough understanding of future mobility and the capacity to create designs with an eye toward different scenarios.
This makes sense given that automakers like BMW invest a lot of time and money in releasing concepts that will better cater to future trends and shifting consumer preferences.
There is a lot to look forward to from BMW this year for those of us who love traveling by land. New models like the M5 CS, which will go into production, the Alpina B8, which is based on the 8 Series Gran Coupe, and Competition versions of the M3 and M4 are all to be anticipated. Although the last two versions don’t have the same sleek appearance as the Sundancer 370, they will not handle like boats.
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Moving to a new BMW Design for Bavaria power boats
The Sport 28 was nominated for and the Bavaria Deep Blue 46 won the 2010 European Power Boat of the Year award. BMW Create Works was enlisted to assist design a fresh new range of sailing yachts and sports cruisers.
The new models, as we would expect from BMW, demonstrate an unmatched focus on style, comfort, and finish; Bavaria can now legitimately claim to be THE leading manufacturer of mid-size sports boats.
You can get a 2010 NEW model BMW-inspired boat at a price representing amazing value because Bavaria exclusively builds to order (unlike other manufacturers still carrying old stock).
Bavaria Yachtbau was busy making plans and investments for the future as competitors suffered with the exceptional economic conditions of 2008 and 2009. Bavaria’s main idea, “creating cost savings by employing technology to produce exceptional quality in the most cost-efficient way,” enables them to minimize waste through automation while lowering labor costs, material and stock holding costs.
- Your BMW-designed Bavaria will make you feel proud and satisfied with its striking contemporary lines every time you see it.
- Your craft stays clean, uncluttered, and safe as supplies for your day, weekend, or holiday aboard are neatly stashed away in the large storage compartments.
- While your chosen crew has easy, safe access throughout the yacht to assist in leaving and returning to the dock, your guests will feel right at home as they discover pleasant spots to unwind and enjoy.
- You may depart and return to your berth with confidence and enjoyment while reducing stress for you and your crew thanks to the computerized controls and bow thruster.
- Modern hull engineering and Volvo engines are expertly matched to give thrilling sports performance while keeping an eye on economy.
- The wet bar and grill in the single-level cockpit design make relaxing and socializing a great delight.
- Without infringing on the primary seating and resting areas, the back deck and sunpad enable a “wet” bathing and fun area near the stern.
- Private cabins with luxurious amenities make it pleasant and private to change, shower, and sleep.
- The spacious side decks make it safe and simple to access the enormous flat foredeck area, encouraging usage of yet another fantastic spot for lounging and socializing. There is space for everyone.
- You may unwind, certain that your craft is secure, seaworthy, and of enduring quality because it was built to Germanishcher Lloyds standards.
- In addition to the obvious exterior alterations, the new range’s interiors are now offered in three different wood types: Mahogany, Walnut, and Light Oak. There has never been a greater variety of interior furnishings and cockpit colors available from Bavaria Yachtbau.
Has BMW a future in the boating industry?
BMW is a well-known global brand of luxury sports cars, SUVs, and motorbikes, but it also has the potential to become well-known for its line of boats. BMW has collaborated with a number of boat designers and producers to produce new water toys, but it’s still too early to judge their success. Has BMW a chance to succeed in the boating industry? Let’s investigate.
BMW Introduces Boats with Bangle Butts
BMW may be a big assistance to a corporation attempting to boost its image, much like a newly divorced father. XYZ Corp. turns to the automaker’s DesignworksUSA, the renowned studio, while Mr. Joint Custody uses the elegant lines of his 6-series convertible to pick up single girls (and his kids on the weekends).
BMW may be a big assistance to a corporation attempting to boost its image, much like a newly divorced father. XYZ Corp. turns to the automaker’s DesignworksUSA, the renowned studio that has created everything from Remington Shavers to Embraer Aircraft, while Mr. Joint Custody uses the elegant lines of his 6-series convertible to pick up single girls (and his kids on the weekends).
The German boatbuilder Bavaria Yachtbau, recognized for its high fashion and high quality, and the design house collaborated to produce Deep Blue 46, the company’s entry into the luxury boat market. Given that DesignworksUSA was responsible for the sheik-worthy Zeydon Z60, the relationship seemed natural. The Deep Blue 46, which made its premiere at the Dusseldorf Boat Show, has garnered praise from Bavaria, which notes that the boat’s “strong, expressive proportions and sculptural exterior surfaces underline the boat’s excellent performance while simultaneously creating the vessel’s elegant shape.”
We believe the family resemblance is obvious. It might even be referred to as the Ultimate Sailing Machine.
You can be sure that function doesn’t take a backseat to form if DesignworksUSA was engaged. In actuality, they merely constructed that stunning outside in order to make the interior more roomy. Increased headroom is made possible by the tall front sundeck, and the ship’s raised sides shield guests from the elements. We don’t understand why anyone would want to leave the boat, though, as the cockpit provides panoramic ocean views in addition to a fold-out grill and an optional bar. Fortunately, an adaptive rudder and an iBoat are nonexistent.
In today’s economy, who could afford such a creation? Andres Cardenas, CEO of Bavaria, is unconcerned about sales. Cardenas stated to Yacht Online, “We will not cut our budget; rather, we will grow our product portfolio and introduce new boats to the market. According to a statement on their website, even if they aren’t gloating about their purchases, the wealthy still have money to spend on boats. “Results of the recent boat exhibitions revealed that there is a continued interest and demand for our boats,” it stated. “Despite the fact that consumers are generally choosing to keep a low profile owing to the new developments in the financial sector.” “We did not sell as many yachts as the results of previous years, but far more than we had anticipated in preparation!”
We are curious as to how many of those yachts will be steered by recently divorced dads given the extra cachet of BMW DesignworksUSA.
In order to make electric vehicles more affordable, spacious, and capable of 620-mile ranges, the auto industry is developing methods to integrate the fuel cells into the vehicle’s frame.
Are there boats at BMW?
Automotive designers create more than just automobiles and trucks. Consider the new Sea Ray Sundancer 370 Outboard boat, which was revealed this week to coincide with the Sundance series’ 45th birthday. Designworks, BMW’s US West Coast design office in Newbury Park, California, created the most recent model in that line.
The news release quotes boat company design director Charlie Foss as saying, “Working with Designworks, we were able to establish a fresh set of design principles that pay homage to our brand’s heritage while signaling the future, resulting in a style that is unquestionably Sea Ray.
The formulation of four essential design attributes—sleek, confident, athletic, and distinctive—to guide Sea Ray models going forward was one result of the cooperation, he continued.
Sea Ray has a distinguished history as a top boat maker for more than 60 years, according to Johannes Lampela, director of industrial design at Designworks. “The Sea Ray aesthetic is instantly recognized, and our joint goal was to enhance that design DNA by highlighting the most recognizable aspects through a contemporary design implementation. A contemporary yet timeless look has formed, and it is being used to motivate the design of the upcoming Sea Ray boats.”
BMW’s automobiles, motorcycles, and digital experiences are styled by Designworks, which also offers consulting services to outside clients on mobility-related projects.
Automotive-inspired design has a long history with Sea Ray, going all the way back to their early 1960s partnership with Harley Earl Associates, according to Foss. It was crucial that we collaborated with a team that has a thorough understanding of future mobility and the capacity to create designs with an eye toward different scenarios.
Does BMW produce marine engines?
Small diesel auxiliary sail boat engines from 7 to 50 horsepower have been added to the BMW Marine product list to further compete with Volvo Penta. The engines were constructed using four Hatz air-cooled diesel engines that BMW Marine then marineized. The resultant maritime systems were sold as the D 7, D 12, D 35, and D 50 engines after the addition of Hurth Marine transmissions and instrument panels. The engines were some of the first ones on the market to provide balancing shaft technology, which resulted in an engine that ran more smoothly. The two larger models were later upgraded by BMW Marine to lessen the corrosion damage brought on by sea water cooling. The D 35-2 and D 50-2 are the new names for the latest versions. Numerous of these auxiliary engines were used in cruising and racing yachts built by organizations including Hans Christian, Pearson, S2, and Jonmeri. BMW Marine engines are frequently used by custom yacht builders like Lyman Morse in the United States.
In order to compete in the European power boat industry, BMW Marine obviously needed a big diesel. The business purchased engines from Northern Italian firm VM Motori. The next line of BMW Marine engines were built on the VM HR.H 692 block. The majority of internal combustion engines powered by gasoline and diesel fasten the crankshaft to the base of the crankcase. The crankshaft was integrated inside the crankcase, which made the Vm Motori engines unique. A “tunnel bore” block is the name given to this design, which is occasionally used in racing car engines. Additionally, the Maybach MD870 diesel engine utilized it.
Thousands of unique marine parts were created and produced by BMW Marine for the VM tunnel bore blocks. BMW Marine used these turbocharged engines to create the 136 HP D 150 W and D 150 Z versions. There was also a 165 HP, intercooled, turbocharged D 190 available. The Hurth 360 transmission for inboard installation or the BMW Z-Drive for stern drive applications were available with the D 150 and D190 diesel engines. Later, the D190 underwent re-engineering and was marketed as the 180 HP BMW D 636 Z with a modified Mark II Z-Drive. Following that, the 3.6-liter six-cylinder 3.6-liter five-cylinder BMW D 530 was made available. BMW Power was an option for Fairline and Plancraft’s products in England. BMW Z-Drives and BMW diesel engines were available at Ken Hopen’s GlasPly facility in Washington state in the United States.