No, a new film starring Arnold Schwarzenegger won’t be released about Zeus, the Greek lightning deity. However, he portrays the lead role in a Super Bowl commercial for BMW that promotes an electric car.
The actor and former California governor six days ago hinted some sort of Zeus project on his Instagram feed, indicating it was “Coming February 2022.” Smart watchers made the connection and thought it was a Super Bowl commercial. And today BMW formally acknowledged that it is the company responsible for the advertisement. Salma Hayek Pinault, who will assume the part of Hera, the wife of Zeus and the goddess of marriage in Greek mythology, will also appear in the commercial. The opening quarter will feature the 60-second ad.
Today’s teaser video is set in a location that is not at all mythical: a coffee shop. As Schwarzenegger approaches the counter to get his drink while decked up as Zeus, the barista mispronounces his name.
Although the carmaker did not specify which EV model will be featured in the advertisement, the lightning metaphor suits BMW’s desire to plug an electric vehicle. It will introduce the iX and i4 electric vehicles next month. The luxury brand returned to the event for the first time since 2015 on Jan. 20, when it initially announced its Super Bowl purchase. The ad is being handled by Goodby Silverstein & Partners.
The contest is taking on the characteristics of the all-electric bowl in the auto category. According to a teaser video that was released this week, Kia will also advertise an electric vehicle, the EV6, in an advertisement that will feature a robotic dog. There is also General Motors participating. Although its intentions haven’t been made public, considering what the company did last year, they probably include EVs. The maker of electric vehicle chargers, Wallbox, is also promoting in the game.
In This Article...
In a powerful Super Bowl commercial, Salma Hayek and Arnold Schwarzenegger portray Greek gods.
Have you ever considered what might occur if Zeus stepped down from Mount Olympus?
In a funny new Super Bowl 2022 commercial for its all-electric vehicle, the BMW iX, BMW recreated the Greek god Zeus with a little help from Arnold Schwarzenegger as Zeus and Salma Hayek as his wife, Hera.
Zeus is navigating life as he moves from Mount Olympus to Palm Springs during the 30-second spot. His efforts to acclimate to retired life on Earth include learning to use the many electric powered devices he must now use in place of relying solely on his own abilities.
Zeus may not have anticipated everything about life on Earth. He can’t even enjoy a swim in his pool or a round of golf without someone asking him for help to jump start their golf carts or yard tools with a little of his magic touch. At one point, he struggles to operate a microwave by manually punching the buttons.
“I’m done now! I’m through with this location! “He says in frustration at one point, which Hera finds hilarious. The city’s electricity is mistakenly lost as he attempts to operate the light switch in his house in the following scene, which suggests that his rage has grown.
Hera resolves to buy her husband an all-electric vehicle after observing his mounting dissatisfaction with life on Earth.
The barista in the Super Bowl ad for BMW is portrayed by Matty Cardarople.
The preview for BMW’s 2022 Super Bowl advertisement also features Matty Cardarople as a barista who struggles to pronounce his co-star Arnold Schwarzenegger’s mythical Greek god Zeus. Even if Cardarople isn’t as well-known as Schwarzenegger, most TV viewers might recognize him as an actor, even if they’re not quite sure what they’ve seen him in before.
That’s because Cardarople has worked hard over the past few years to establish himself as one of Hollywood’s most sought-after character actors. In fact, he is well known to Netflix viewers for his recurrent cameo roles as Keith, the patronizing arcade and video store employee in “Stranger Things.” In addition to his work on that program, Cardarople also portrayed Charlie in the ephemeral ABC sitcom “Selfie” and the Henchperson of Indeterminate Gender in Netflix’s “A Series of Unfortunate Events.” Additionally, Cardarople has been in a few major movies recently, such as “The Big Sick,” “Free Guy,” and “Logan Lucky,” as well as having brief recurring appearances on TV shows like “Reservation Dogs” and “NCIS: Los Angeles” (via IMDb).
In other words, although though Cardarople may not be as well-known as someone like Arnold Schwarzenegger, more and more audiences are learning to recognize him as an actor. His inclusion in this BMW teaser should only contribute to the growth of that trend.
Who are the performers in the latest BMW ad?
To assist the carmaker introduce two new electric automobiles, the actors tap into their inner deities. Playing the role of god, Salma Hayek Pinault and Arnold Schwarzenegger drive their own electric BMW and unleash lightning in a wealthy retirement home.
The actress in the BMW commercial is who?
The BMW 3 Series is featured in the movie “Opportunity Knocks,” starring Brooklyn Decker as the iconic Ultimate Driving Machine that created the Sports Sedan category.
Who plays whoever in the commercial for the BMW electric vehicle?
The commercial, which was directed by two-time Academy Award nominee Bryan Buckley, stars Salma Hayek Pinault and actor Arnold Schwarzenegger. It will be broadcast during the third commercial break in the game’s opening frame.
Where was the latest BMW ad shot?
According to a new BMW Super Bowl commercial, Zeus, also known as the god of the sky, retired from his position at Mount Olympus and relocated to Palm Springs.
Zeus, as portrayed by Arnold Schwarzenegger in the advertisement, is shown complaining about his quality of life in Palm Springs. He has been observed attempting to use a microwave while also charging his neighbor’s electric hedge trimmers using his lightning-throwing abilities. As a result of his frustration with trying to fix the lights in his mid-century modern home, he even creates a power outage in his new city.
However, things turn around when Salma Hayek Pinault’s character’s wife Hera gives him an electric BMW iX. Zeus is revitalized by the new vehicle, and the commercial ends with the couple taking a drive through downtown Palm Springs’ Palm Canyon.
In a statement to BMW, Schwarzenegger stated, “The fun is in this mythological god of lightning, who is meant to be unbreakable, battling with ordinary gadgets.” Zeus is only struck by the immense power of electricity and is entirely revitalized when his intelligent wife gives him the gift of an all-electric BMW iX.
In addition to playing the title character in “The Terminator,” Arnold Schwarzenegger served as governor of California from 1999 to 2003. He served as president until 2011.
According to a press release, the Bryan Buckley-directed 60-second ad will air during the third commercial break of the Super Bowl’s opening frame. The most recent BMW Super Bowl ad featured actors Bryant Gumbel and Katie Couric.
Visit Greater Palm Springs, the area’s coordinating tourism and marketing organization, was not engaged with the advertisement, according to Joyce Kiehl, director of communications.
Despite having the classic look of a Palm Springs advertisement, the majority of it was really shot in Los Angeles using a green screen, claims independent location manager and scout Aric Bednarik. Due to scheduling conflicts, Schwarzenegger and Hayek Pinault were unable to visit the city.
The shoot for the commercial’s Palm Springs-based scenes happened on December 4, the day following the Festival of Lights parade. Around 6:30 a.m., scenes of downtown Palm Springs were captured, and it took about two hours. According to Bednarik, the Palm Springs Police Department intermittently controlled traffic so that the two Greek gods might be seen driving down Palm Canyon Drive. The automobile would pass a traffic light for around two minutes at a time.
A piece of a scene involving Zeus and Hera playing golf was filmed at Indian Canyons Golf Resort.
The golf course was crucial to include since it personifies Palm Springs, according to Bednarik. “The major roadway was actually the most significant factor. There isn’t much you could do with that that wouldn’t make it obvious that this is Palm Springs.”
A two-minute longer version of the commercial will be made available online the following day after it airs, according to Bednarik, for those who want to witness even more of the antics the Greek gods get up to.
Who is Arnold Schwarzenegger’s co-star in the newest BMW commercial?
For their Super Bowl 2022 commercial, BMW has some huge A-list talent!
In the humorous new commercial, in which the gods descend to dwell on Earth, the automotive business enlisted Arnold Schwarzenegger and Salma Hayek to play Zeus and Hera.
“When Zeus retires from Mount Olympus and moves to Palm Springs, he is unimpressed by all things electric on the planet and turns into a shell of his former self. However, just when we give up hope, his wife Hera introduces him to the all-electric BMW iX and assists powerful Zeus in regaining his spark “The advertiser provides a description.
The vehicle shown in the advertisement is the iX M60, which “obtains an estimated range of up to 280 miles” and “comes equipped with xDrive—intelligent all-wheel drive with a rear bias for sporty driving.”
What actress does Arnold Schwarzenegger appear with in the BMW commercial?
This material was downloaded from YouTube. At their website, you might be able to discover the same material in a different format or more details.
Since the 1970s, when Arnold Schwarzenegger won the Mr. Olympia physical competition year after year and rose to fame as a bodybuilder before transitioning to acting, people have been comparing him to a Greek deity. It becomes official with the Terminator actor’s most recent performance as Zeus, the lightning deity.
You can now watch the complete advertisement, which also stars Salma Hayek as Zeus’ wife, the goddess Hera, and which Schwarzenegger first revealed in a brief sketch where a barista fails to pronounce his name correctly.
The king and queen of the gods (dressed in full sword-and-sandal fashion) decide that it is time for them to retire and move from Mount Olympus to somewhere a bit more commonplace: Palm Springs, in the Super Bowl ad. Schwarzenegger’s Zeus, however, finds himself having to utilize his lightning skills over and over to help their new friends and neighbors with their finicky equipment, to his increasing degrees of annoyance. It’s not all golf and walking their pet Pegasus, either.
Hayek’s Hera gives Zeus a new car because she thinks he needs a “pick-me-up”: the BMW iX, “the ultimate electric driving machine,” which won’t need any lightning strikes to start. The final image of the TV ad shows Zeus and Hera driving lazily through Palm Springs while humming “Electric Avenue” by Eddy Grant.
It’s pretty cool to see Schwarzenegger and Hayek playing the mythological figures on screen, even if it is only for a brief period of time. Anyone who knows even the slightest bit about ancient Greek mythology will be able to tell you that Zeus and Hera were not the sort of couple to comfortably retire together—infidelity, illegitimate children, and blood-soaked vengeance were more their thing.
British freelancer and journalist Philip Ellis writes on pop culture, relationships, and LGBTQ+ issues. Man Repeller, GQ, Teen Vogue, and MTV have all featured his work.
In the BMW advertisement, who is the baseball player?
Just in time for Opening Day, BMW of North America unveils an MLB All-Star-studded campaign featuring the fully electric BMW iX. Two custom advertisements set to air only during MLB games feature Pete Alonso, Tim Anderson, Walker Buehler, and Ozzie Albies as their main characters.