Nathan Drake, a globetrotting explorer who will appear on screen in the next Uncharted movie, will be prepared for any challenge, especially one involving a vehicle. Hyundai outfitted its Tucson SUV with all the enhancements that an explorer could ever want for the film.
The improved design, dubbed “The Beast,” was created by Hyundai’s Design and Technical Center in Irvine, California. In essence, it’s just the tool that Tom Holland’s character Nathan Drake will require to collaborate with Mark Wahlberg’s Victor “Sully” Sullivan.
According to Thomas Schemera, Executive Vice President, Global Chief Marketing Officer, and Head of Customer Experience for Hyundai Motor Company, “The all-new Tucson is a highly capable SUV that is up for the task of a treasure-hunting journey.” “‘Uncharted’ is a franchise that has millions of fans worldwide, and we are thrilled to showcase the powers and technology of our vehicles in ways that are original and appropriate for the Sony Pictures film,” the company said.
A “rugged exterior with fortified bumpers” and new tires, along with “other outdoor-ready equipment” like a brush bar, bolt-on overfenders, a raise kit, a snorkel, and a sliding roof rack,” were added by Hunday to the vehicle to match Uncharted’s adventurous tone. Although no information regarding the drivetrain has been released, the Tucson’s 1.6-liter turbo engine already has a lot to offer.
It only takes a trip to the movies to see Uncharted to get a glimpse of the Hyundai Tucson Beast concept. As an alternative, you may always visit your nearby dealer and look at the Tucson standard model. Then, as you consider what would make this the preferred base for Nathan Drake’s customized vehicle, let your creativity and daring spirit run free. You’ll undoubtedly be able to develop your own justifications as well as your own design.
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A perfectly fine but forgettable off-roader appears in the next action film.
With its Tucson “Beast” concept, Hyundai is joining the latest off-road fad. The next Uncharted film, which is based on the same-named video game franchise, will feature this swanky Hyundai Tucson. But given that this is just a Tucson that Hyundai’s designers bolted an off-road starting pack onto and called it a day, I think Hyundai is being generous with the “Beast” moniker.
It’s okay, I guess. The “Beast” is not dangerous. Cool wheels are present. The trimmings are there, and the bumper avoids swallowing the vehicle’s front end. roof rack, lights, and a snorkel. However, more fender is still required. Possibly a truck bed
Hyundai acknowledges that the Tucson “Beast” is really just a Tucson XRT, a “rugged” model offered for sale in the United States with off-road flair. The Tucson comes with all-wheel drive with or without the trim, but at least if you want to get it, you’ll be able to appear as though you’re up for any service road? Although the one in the Uncharted movie has more kit, there is only this polite crossover:
Although I am aware that Hyundai is using this to attempt to sell some Tucsons and that many contemporary tentpole movies are simply long adverts, it’s not as though Hyundai didn’t have any better vehicles to use as inspiration. The first thing that comes to mind when Hyundai says they are unleashing a “Beast” is the diesel-powered Santa Fe that traveled to Antarctica—on a nearly-stock platform, no less!
Or, if it wants to make a statement, why not highlight the Hyundai Santa Cruz with some improvements? The Ford Maverick is the center of attention rightfully so, but the Santa Cruz would have profited greatly from the alliance between Sony Pictures and Hyundai. Actually, a crazy Santa Cruz construction is long overdue.
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In any event, I’m hoping the Uncharted movie includes some beaten-up, vintage off-road vehicles that are more or less consistent with the game’s style and attitude. Tom Holland’s Nathan Drake should fly over the windscreen of a Wrangler or another worn-out, topless 4X4 for fans of the tomb-roasting action series.
The ‘Beast’, a customized Hyundai Tucson, appears in the most recent Uncharted film.
Hyundai has unveiled the “Beast,” a new iteration of its well-liked and incredibly practical Tucson family SUV.
There is no information on engines, but Hyundai’s typical 1.6-liter turbo-petrol engine is to be expected. However, it is yet unknown how the new bumpers, tires, roof rack, and general outdoorsiness would affect the performance and anticipated fuel economy.
Meet the Tucson “Beast” from Hyundai, Designed for the Uncharted Movie
The Tucson “Beast” concept, which will appear in the next movie “Uncharted,” was unveiled by Hyundai. The movie vehicle is based on the Tucson in production form, but it has undergone a series of off-road-oriented upgrades that give it an appearance that is harder and more capable than any other unibody SUV.
The car was developed by the staff of the Irvine, California-based Hyundai Design and Technical Center in conjunction with Sony Pictures. The front protective bull bar, additional LED bars, snorkel, bespoke roof rack, side stairs, and bolt-on fenders for an adventurous look are differences from the standard C-SUV. Toyo Nitto A/T tires are mounted on a set of black-finished steel wheels, and the suspension appears to have been jacked up to provide more ground clearance and better off-road angles.
Sony Pictures’ “Uncharted” will make its theatrical debut on February 11 in the UK and February 18 in the US. The movie is based on the well-known PlayStation video games, which feature a treasure seeker organizing a heist. Alongside Mark Wahlberg (Victor “Sully” Sullivan) and Antonio Banderas, actor Tom Holland will play Nathan Drake (Moncanda).
Other automobiles shown in “Uncharted” besides the Tucson “Beast” are the Genesis G90, G80, and GV90. The standard Tucson can also be seen in Tom Holland’s “Car Wash” global TV ad. After “Spider-Man: No Way Home,” this is the second time Hyundai and Sony Pictures have worked together.
The ‘Uncharted’ movie from Sony Pictures includes a Hyundai Tucson.
The brand-new 2022 Hyundai TUCSON will display its adaptable features and cutting-edge appearance in the next “Uncharted” movie from Sony Pictures.
The movie, which had its UK debut on February 11th, features TUCSON “Beast” in addition to popular production models like the brand-new 2022 Hyundai TUCSON, Genesis G90, Genesis G80, and Genesis GV80.
According to Thomas Schemera, executive vice president of Hyundai Motor Company’s global chief marketing office and head of the customer experience division:
“A highly capable SUV that is ready for the task of a treasure-hunting expedition is the all-new TUCSON. We are eager to demonstrate the capabilities and technological advancements of our vehicles in inventive ways that complement the Sony Pictures blockbuster, which has millions of fans worldwide. In promoting the IONIQ 5 and TUCSON, our recent partnership with “Spider-Man: No Way Home” was a huge success, and we look forward to building on that momentum with “Uncharted.”
Uncharted, an action-adventure film by Sony Pictures, is based on the well-known PlayStation video game created by Naughty Dog. To find a riches lost by Ferdinand Magellan 500 years ago, treasure hunter Victor “Sully” Sullivan (Mark Wahlberg) hires Nathan Drake, who is portrayed by Tom Holland. The distinctive design of the TUCSON “Beast” concept, which has an all-terrain exterior with reinforced bumpers, powerful tires, a roof rack, external lights, and a snorkel, was created in collaboration between Sony Pictures and Hyundai Design and Technical Center in Irvine, California.
According to Sony Pictures Entertainment’s Jeffery Godsick, EVP of Global Partnerships and Brand Management and Head of Location-Based Entertainment:
The exciting and international advertising that the Hyundai team has developed further demonstrates why they are such fantastic partners and perfectly reflects the adventurous tone of “Uncharted.”
Tom Holland appears in a global TV ad that Hyundai Motor has released as part of its marketing efforts for the collaboration. Holland plays Nathan Drake in the 60-second ad, which shows him pulling up to a nearby car wash in a TUCSON:
The global multi-picture promotional cooperation with Sony Pictures in May 2020 served as the foundation for Hyundai’s “Uncharted” campaign. It continues the productive collaboration with “Spider-Man: No Way Home,” which is among the top 10 global grossing movies of all time. With the October 2022 release of “Spider-Man: Across the Spider-Verse (Part One),” Hyundai will continue its collaboration with the Academy Award-winning animated feature “Spider-Man: Into the Spider-Verse.”
What was the name of the red car in the film “Uncharted”?
In the Uncharted movie from 2022, Santiago Moncado, played by Antonio Banderas, was one of the bad guys. His 1954 Mercedes-Benz 300 SL “Gullwing” sports automobile is a notable example. The final cargo plane scene and several other scenes in the movie include this almost priceless classic.
The Mercedes-Benz is a fitting heirloom that Santiago Moncado, the descendant of the illustrious family still known as the “House of Moncada,” inherits in the movie.
In Uncharted, whose Hyundai was it?
Tom Holland and Mark Wahlberg embark on an unsettling, action-packed international quest in the Uncharted film in search of long-lost wealth. And in a treasure-hunting adventure film like this one, which is reminiscent of Indiana Jones, the gadgets, cars, and settings all need to carry the wacky, amplified spirit of the picture. Mark Wahlberg’s bespoke Hyundai Tucson, known as the “Beast,” was no exception. Hyundai designers Brad Arnold and Liz Curran had to get inventive to build a car with the rugged-adventure ready appearance to take on an epic treasure quest.
The fact that there was not much time to design the “Beast” was one of the largest difficulties. The design process started after the movie started shooting, so the car already had to be on location in another country by the time it was finished. Normally, design processes can take years for cars to become fully formed and ready for the road. As a result, the designers had only 1-2 weeks to design the car before it had to be sent to the shop to be built.
The “Beast” Tucson has a gray exterior with matte black details that give it a menacing appearance. The Hyundai Tucson takes on a ferocious and evil appearance thanks to bumper bars, huge black wheels with off-road tires, riveted matte black fender cladding, and a snorkel with stippled pattern to disguise dings and scrapes.
Was Uncharted sponsored by Hyundai?
In Sony Pictures’ “Uncharted,” which hits theaters in the United States on February 18, a modified 2022 Tucson SUV plays a supporting role.
The appearance is a part of Sony Pictures and Hyundai’s ongoing strategic alliance. Following the record-breaking “Spider-Man: Homecoming,” this is the second movie from the agreement.
adapted to become a “Beast” concept prototype. The hit PlayStation video game with the same name served as the inspiration for the movie.
A number of online and offline promotional initiatives are part of the campaign. This month, a 60-second TV ad called “Car Wash,” starring the company and actor Tom Holland, will air in various locations around the world.
shows that are original Holland arrives at the neighborhood car wash in his Tucson, which is smeared in mud and loaded with various artifacts and gear for treasure seeking. a 30-second announcement
Through February 2022, a version will air on popular television shows in the United States, Europe, Korea, and other international markets.
The Tucson “Beast” idea was designed in partnership with Sony Pictures and has a tough exterior with fortified bumpers, tires, and other outdoor-ready accessories.
The carmaker will leverage the integration of the movie to market the Tucson XRT trim that is offered in the United States and is based on the concept car from the movie. This
Rugged trim features exterior aesthetic elements including unique wheels and unique black exterior components.
The G90, G80, and GV80 from Hyundai Motor Co.’s luxury brand Genesis as well as production versions of the Tucson all make an appearance in the movie.
In May 2020, the automaker and Sony signed the contract. Next, Hyundai will be featured in “Spider-Man: Across the Spider-Verse (Part)” in October.
One),” the follow-up to the animated movie “Spider-Man: Into the Spider-Verse,” which won an Academy Award.