With 2,028,659 (-7.2%) automobiles supplied to consumers worldwide, the BMW brand ended the year 2020. Strong sales of the 7 Series, 8 Series, and BMW X7 models in the upper luxury class, which grew by 12.4 percent year-over-year to a total of 115,420 units, played a significant role. Since 2018, sales of these incredibly profitable models have surged by more than 70% overall.
With a six percent increase in sales (144,218 vehicles delivered), BMW M GmbH ends the most prosperous year in company history. The success of BMW M’s sales was primarily due to the high-performance vehicles in the X series, particularly the brand-new X6 M50i*. The new BMW M3 and BMW M4, both of which will be on sale in the first quarter of this year, both enjoyed their global debuts last year.
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In 2021, BMW Group sold 2,521,525 vehicles, breaking previous sales records.
The results are in, and they’re excellent. BMW’s sales director predicted the core brand might sell more than 2.2 million vehicles in 2021, and we now have the precise figure: 2,213,795 vehicles. It reflects a rise of 9.1% from the prior year and solidifies BMW’s position as the market leader in the luxury vehicle market. Mercedes (together with Smart) sold 2,093,476 units during this time, compared to Audi’s 1,680,512 vehicle deliveries.
Without a significant increase in EV sales, BMW would not have achieved its highest sales numbers ever. We already know that the objective for 2022 is to sell more than 200,000 zero-emission vehicles, and demand for these vehicles increased by 133.2 percent to 103,855 entirely electric automobiles. Given that the Bavarians will be increasing their staff to increase the manufacturing of the i4 and iX in order to reduce the mounting backlog of orders, it appears feasible.
With a leap of 13.4% to 163,542 performance vehicles in 2021, the M division also contributed significantly to the record sales increase of the BMW core brand. Naturally, the most recent M3 and M4 models, along with the X5 M and X6 M, were very well-liked. M Performance vehicles like the X3 M40i, M440i, and X7 M50i were also in high demand.
In other markets, MINI shipped 3.3% more vehicles to customers in 2021, for a total of 302,144 units. About 17% of them were hybrid or electric vehicles. In relation to that, the Cooper S E discovered 34,851 additional residences in the previous year, resulting in a significant growth of 98.2%.
With 5,586 vehicles sold, or 48.7% more than in 2020, Rolls-Royce, an ultra-luxury brand based in Goodwood, also achieved its best year ever.
194,261 units were sold by BMW Motorrad in 2021, a significant rise of 14.8%.
In 2021, the BMW brand will produce a record 2.21 million automobiles.
According to the automaker, hybrid or fully electric cars made up 23% of BMW and Mini vehicles sold in Europe, but just 13% globally.
the Gdansk newsroom’s reporting Victoria Waldersee wrote the article, and Miranda Murray edited it.
automotive industry.
1 This includes the Shenyang joint venture BMW Brilliance Automotive Ltd. (2017: 385,705 units, 2018: 455,581 units, 2019: 538,612 units, 2020: 602,247 units, 2021: 651,236 units).
Statistics on retail vehicle deliveries reported for 2020 and 2021 cannot be directly compared to data on retail vehicle deliveries offered for earlier years. Please refer to “Comparison of Forecast with Actual Outcomes” in the BMW Group Report 2021 for more details on retail car delivery data.
2 EU-27 nations, including Iceland and Norway; starting in 2021, values are computed on a converted basis in accordance with WLTP (Worldwide Harmonised Light Vehicles Test Procedure). values for the New European Driving Cycle from 2017 to 2020 (NEDC).
3 Due to the fact that not all EU member states have released their official registration data, this estimate has a possible error of +/- 0.5 g CO2 per km. Official data is not anticipated to be released by the EU Commission until November of the following year.
4 The following flexibilities are listed in the regulatory criteria for 2021: Green technology with 1.7 g CO2 per kilometre (WLTP).
5 The 2020 NEDC figures were converted to WLTP after being adjusted for permissible flexibilities in order to improve year-over-year comparability. Specifically, they went from 99 g CO2 / km according to NEDC (including 5 g CO2 / km phase-in, 7.5 g CO2 / km supercredits, and 2.4 g CO2 / km eco-innovations) to 135 g CO2 / km according to WLTP (excluding flexibilities). A phase-in regulation and the acceptance of supercredits were both approved for 2020. These two simplifications are no longer applicable to the BMW Group as of 2021.
Efficiency ratio was calculated based on Scope 1 and Scope 2 CO2 emissions from vehicle production (BMW Group manufacturing sites, including joint venture BMW Brilliance Automotive Ltd. and motorcycles, excluding contract manufacturers), as we stated in GHG Protocol Scope 2 guidance. This method was primarily based on the use of the VDA emissions factors as well as isolated use of local emissions factors, but excluded climate-changing gases other than carbon dioxide (BMW Group manufacturing sites incl. joint venture BMW Brilliance Automotive Ltd., excluding contract manufacturers). Beginning in 2021, this indicator will also take into account the carbon emissions produced by all other BMW Group facilities. For comparison, the data for 2019 (base year) and 2020 have been appropriately modified (2019 before adjustment: 0.30 tons, 2020 before adjustment: 0.23 tons). Limited assurance audits are performed on the 2017 and 2018 numbers.
The German business has risen to the top of the premium market.
It seems strange that every manufacturer is lamenting the chip shortage even as several of them are anticipating their strongest-ever sales in 2021. Now, despite the challenges and production disruptions in the automotive sector, BMW is joining brands like Porsche, Lamborghini, and Rolls-Royce(see the linked links below) with record deliveries last year.
2,213,795 automobiles were sold under the BMW brand internationally in 2021, an increase of 9.1 percent over the previous year. The outcome made last year the brand’s best-ever sales year. 510,727 vehicles in total were sold only in the final three months of the previous year.
All BMW models witnessed a significant increase in sales in the United States of 20.8 percent to 336,644 units, which was comparable to the year before the coronavirus 2019. Unsurprisingly, 60% of all sales in the nation last year were made by the BMW X series. The combined sales of BMW and Mini increased by 3.9 percent in Europe. It’s interesting to note that in Belgium, BMW lead the entire European market for the first time ever.
The BMW M division was a significant contributor to the record year as well. The performance division of the carmaker supplied 163,542 BMW M automobiles globally, which is 13.4% more than in 2020. Without going into great detail, the Bavarian brand claims that demand for the M3 and M4 increased significantly, and that demand for the X5 M and X6 M also increased significantly year over year. The iX M60 and i4 M50 will also contribute to the overall sales of the BMW M in 2022.
How many automobiles does BMW sell annually?
Throughout the 2000s, BMW enjoyed tremendous sales success in the United States, in part because of a rising model and variation range and a series of specialty models that were introduced practically annually. The M3 and M5 gave the “M” brand its halo, which contributed to the brand’s status as the top sports car manufacturer in the US. From 232,032 units in 2002 to over 346,023 in 2015, sales increased. For BMW, nearly every year was a record year (with the exception of the financial crisis which hit sales hard and took two years to get back to record run rate).
But in recent years, BMW has begun to experience some pressure, and sales in the United States have been disappointing (although globally very strong). Sales decreased from a peak of 346k in 2015 to 306 in 2017, partly as a result of a product lineup that was less appealing than that of other models in the same sectors. In comparison to brands like Audi and Mercedes, BMW’s product lineup is dated, and it appears that customers are voting with their dollars. Despite the fact that sales of 311k units in the US set records in 2018, the brand will continue to face pressure in the years to come.
Where do BMW’s sales of vehicles peak?
China was BMW’s top sales market for the fiscal year of 2021. Around 33.6% of sales of Rolls-Royce, BMW, and MINI were made in China. In the fiscal year 2021, almost 848,000 of these vehicles were purchased by Chinese consumers. This is more than twice as many automobiles as German drivers purchased.
In 2021, BMW sales in the US recovered, with overall quarter-over-quarter growth higher than in 2020. This sales performance is mostly driven by sales of products bearing the BMW brand, as the group’s MINI business did not achieve the same success. Even though BMW’s little MINI hatchbacks were never destined to dominate the American market, nobody at BMW could have predicted the weak and disappointing sales numbers of May 2019: MINI sales fell 33.2 percent from May 2018 to May 2019. The luxury automobile manufacturer’s 2020 revenue also showed sluggish year-over-year growth in the US market and declining growth in the European market. However, it should be noted that 2021 saw an increase over 2020 in BMW’s overall year-end sales in the United States.
What is BMW’s best-selling vehicle?
A total of 336,644 automobiles were sold under the BMW brand in the USA for the entire year 2021, a 20.8% increase over the 278,732 vehicles sold in 2020 and around 12,000 more vehicles than were sold in 2019.
In the USA, sales of BMW light trucks (SUVs) and passenger automobiles both saw significant growth in 2021. Compared to 2019, car sales were down by about 8,000 units, whereas SUV sales in 2021 were up by more than 20,000 units.
The X3 and X5 were the two most popular BMW vehicles in the US in 2021, and the 3-Series was the best-selling BMW passenger car. 60% of 2021 sales were made up of Sports Activity Vehicles from the whole BMW X Model lineup.
The first electric-only BMW iX and i4 deliveries in the USA began in the fourth quarter of 2021.