Having been established in May 1944, Kia Corporation is Korea’s oldest automobile manufacturer. From modest beginnings producing bicycles and motorcycles, Kia has developed into the vibrant, international Hyundai-Kia Automotive Group to become the fifth-largest automaker in the world.
Kia currently produces over 1.4 million automobiles annually at 14 production and assembly facilities across eight nations. Through a network of more than 3,000 distributors and dealers in 172 countries, these vehicles are sold and maintained. The Corporation employs over 40,000 people and generates more than US$17 billion in revenue each year.
In its “home” nation of South Korea, Kia runs three significant auto assembly plantsthe Hwasung, Sohari, and Kwangju facilitiesas well as an outstanding research and development facility in Namyang that employs 8,000 technicians and a separate environmental R&D facility. The Eco-Technology Research Institute, located close to Seoul, is focusing on cutting-edge end-of-life car recycling technologies and processes as well as future hydrogen fuel-cell vehicles. Kia operates research facilities in the USA, Japan, and Germany and dedicates 6% of its yearly revenues to R&D.
In This Article...
Is Kia a product of Hyundai?
Some people consider Hyundai and Kia to be simply rebadged versions of the same cars. The two brands do have a close relationship, despite the fact that this is not the case. Hyundai acquired Kia in 1998 and now has a 51 percent share in the business. The two corporations are now regarded as sisters because that share has decreased to around a third.
Hyundai and Kia frequently use one another’s vehicle platforms as a result of their tight cooperation. Do the cars from both brands have the same engines?
What distinguishes Kia?
Variety: Kia has a large assortment of automobiles, ensuring that any driver can choose one that meets their requirements. We offer a Kia that will suit your needs, whether you’re searching for something small and urban-friendly, roomy and family-friendly, or cozy and enjoyable to drive.
Styling and Presence
Hyundai and Kia have extremely comparable vehicle lineups. Though it’s important to note that Hyundai has established a luxury branch named Genesis that largely addresses those gaps, Kia does provide a few vehicles that Hyundai doesn’t. Hyundai’s aesthetic is generally much more restrained and understated, with slender curves and unobtrusive round forms making up the majority of the design elements. However, compared to their Hyundai cousins, Kia vehicles have sportier style that gives them a more aggressive and dynamic appearance. In a similar vein, compared to the Hyundai model, Kia SUV vehicles have a more robust, off-road oriented look. In general, Hyundai automobiles are more likely to blend in with the crowd, but Kia styling is more angular and futuristic, designed to grab attention and make a statement.
Performance and Handling
Although Hyundai and Kia share platforms and drivetrains, we already established that each company maintains its own independent engineering divisions. This is significant because it enables individual ride and handling characteristics to be tuned for each brand of car. It’s risky to generalize given the large range of vehicles available, including hatchbacks, sedans, crossovers, and vans. In contrast, a comparable Hyundai vehicle is probably going to prioritize a smoother, but disconnected-feeling ride, whilst you will probably find that Kia vehicles provide more dynamic, engaging handling qualities. Both have advantages and disadvantages, but in our opinion, Kia automobiles’ special chassis tuning significantly increases fun.
Price and Value
Kia automobiles are typically less priced than their Hyundai counterparts. The comparable Hyundai Elantra starts at $19,850, while the Kia Forte starts at $17,890. Although the Forte is less priced, Kia didn’t scrimp on quality or features. Like Hyundai, Kia provides one of the best warranties in the industry, which is ten years and 100,000 miles. Both companies offer quality that is unmatched in the industry and stand behind their products. In the J.D. Power U.S. Vehicle Dependability Study*, Kia placed third for 2021, ahead of brands like Toyota, Chevrolet, and even Mercedes-Benz. Even Hyundai’s luxury division, Genesis, ended behind Kia. Only Porsche and Lexus were ranked higher among mass market brands in terms of quality than Kia. At the top of that list, Kia is, in our opinion, in good company. It’s also important to note that J.D. Power named the Kia Optima, Sorento, and Sportage as the top models in each of their respective classes.
The Kia Advantage
In conclusion, Kia cars offer greater value and better quality, with bolder style and a more dynamic driving experience, even though Kia and Hyundai offer comparable vehicles. Simply put, no matter what you value most in a car, Kia automobiles are better overall. Of course, it is ultimately up to you to decide. We recognize that purchasing a new car is a significant investment. We advise you to test drive both brands since we are certain that you will ultimately decide on a Kia. Any way you look at it, it’s unquestionably the better option. Please forgive me, Hyundai.
Is Kia a Ford company?
The Hyundai Motor Group, which includes the passenger car brands Hyundai and Genesis, also owns Kia. Together, they currently rank behind Volkswagen, Toyota, and General Motors as the fourth-largest automaker in the world.
- As a manufacturer of steel tubing and bicycle parts, Kyungsung Precision Industry was established in 1944 and is now the oldest automobile manufacturer in South Korea. It also produced the Samchully, Korea’s first locally constructed bicycle, in 1951. In 1957, it started producing Honda motorbikes under license, and in 1962, Mazda vehicles were also produced under permission. The alliance with Mazda included automobiles in 1974. Kia also produced Fiat and Peugeot vehicles under license in the late 1970s and early 1980s. Only after it began producing automobiles in collaboration with Ford in 1990 did its own brand begin to gain traction (and therefore Mazda, which Ford used to control).
- When Kia Motors America was established in 1992, the brand entered the fiercely competitive US market. Some of the early models that contributed to the brand’s establishment included the Sephia and Sportage.
- When Kia filed for bankruptcy in 1997 under the shadow of Asia’s financial crisis, Ford made an attempt to raise its modest ownership position in the automaker. Ford, however, lost out to a major Korean automaker! In 1998, Hyundai acquired a 51 percent share in Kia and gained control of the firm. While Kia is a division of their shared parent company, Hyundai Motor Group, Hyundai Motor Co. now holds a 33.88 percent ownership.
- When Kia strengthened its focus on Europe and engaged former Audi designer Peter Schreyer as the company’s design manager, a significant turnaround occurred. This gave rise to Kia’s “Tiger-Nose” design philosophy, which had a similar impact on that brand’s global sales as Hyundai’s Fluidic-Sculpture had on its. Additionally, Schreyer was promoted to President of the Hyundai Group and Chief Designer as a result.
- Over 3 million automobiles were sold by Kia worldwide in 2018, and the company is one of the fastest-growing brands in numerous international markets. Although it is a sister brand of Hyundai, the two firms’ front-end operations remain distinct, and they engage in direct competition with one another over similar items in the same market.
- Hyundai products and the complete Kia product line share platforms and components. On any car, however, there is no cross-badging or evident part sharing. The Soul, Optima, and Sorento are three of its most well-liked products. We’ll probably get the Rio, Picanto, Sportage, as well as some new compact cars made just for India.
Is Kia a trustworthy company?
To obtain their overall reliability ratings, the RepairPal team considers a number of different variables. Simply put, your out-of-pocket ownership expenditures will be cheaper the more dependable your car is. The cost, frequency, and severity of repairs are some of these variables. In order to calculate an individual brand’s total RepairPal reliability rating, these categories are averaged.
In the RepairPal reliability rankings, Kia came in at number three, including second place when only non-luxury brands were included. The Kia Reliability Rating is 4.0 out of 5.0, placing it third among all car brands out of 32. This evaluation is based on the average of 345 different models.
“Kia had three well-liked models, including the Soul, Rio, and Forte, in the top 30 with Excellent ratings. The Optima and Sorento, two of its most well-liked cars, kept their Excellent rankings within the top 100.
Is Kia up to par with Toyota?
According to a J.D. Power research from 2019, Kia has the highest initial quality in the non-premium segment in the United States. The 2016 Kia Soul, 2016 Toyota Corolla, Prius, and Prius V were all rated as being among the most dependable vehicles on the road by J.D. Power.
Are Kia vehicles of high quality?
Significant advancements achieved by Kia in recent years have helped to restore its reputation. Today, a Kia model is recognized as a trustworthy and useful family vehicle.
Despite not being known for luxury, the brand has advanced significantly in terms of dependability. One of a Kia’s strongest qualities is its lengthy warranty time; the majority of Kia models come with a ten-year powertrain warranty and a five-year bumper-to-bumper warranty.
Kia outperforms the industry standard in this area, which is a three-year and five-year warranty. With extremely few mechanical faults reported by owners in the first three years of ownership, Kia gets a RepairPal score of 4.0 out of 5.0.
According to reports, a well-maintained car might last up to ten years with minimal maintenance.
What makes Kia unique?
Yes, they have an endless amount of variations. Everyone who has a budget of Rs. 820 lakhs has options available to them at each stage. Kia offers a variety of engines and transmissions, including the iMT, CVT, DCT, AT, and MT. Any buyer may now choose the variation that best fits their needs and price range with ease.
Powerful Cars
Kia’s GT lineup has exceptional performance, especially for the market. A 1L turbocharged gasoline engine with 118 HP and 172 nm of torque powers the Sonet GT Line. The Seltos GT Line, the older sister, has a 1.4L turbocharged gasoline engine that produces 138 HP and 242 nm of torque.
New Age Looks
This is another area where Kia outperforms its rivals by four levels. Without a question, Kia vehicles are very gorgeous to look at. Their cars have incredibly attractive, sleek, and understated lines. The appearance of their autos are also improved by procedures like an entire LED lighting setup.
Why are Kia automobiles so well-liked?
In contrast to other original equipment manufacturers like Renault-Nissan, KIA is a wonderful example of excellent badge engineering. Its alluring price tag of roughly Rs 9.8 lakhs, Indian preference for small SUVs, cutting-edge technology, and tiger-nose grille design made it impossible to pass up. The fact that the vehicle was already BS6 certified meant that buyers would not have to worry for a very long time about changing requirements. The top engine choices are also available in their lineup. The success was repeated in all of their subsequent releases, including the Kia Sonet and Kia Carnival, both of which had numerous “interesting features” including voice controls, sun roofs (which are currently quite popular in automobiles of all sizes), wireless charging, and more.
What, then, exactly does Kia Motors do to maintain such a strong brand in India? Let’s talk about it all now.
Has Kia ever had a luxury line?
Kia is not known for its luxurious vehicles. The South Korean automaker still has a fairly affordable lineup despite a recent redesign. Unless you upgrade to the fully loaded SX trim, the Kia Telluride is not an exception.
The Tellurides’ $33,200 price tag falls in line with that of its non-luxury midsize SUV competitors. However, upgrading to the SX variant will cost you between $42,500 and $55,000, which is within the range of many premium cars’ starting prices.
So what do you need to do? Do you want to upgrade your Kia Telluride or get the Buick Enclave or Volvo XC90 base model? Although nobody can decide for you, there are certain important aspects that could influence your choice.