NEXT YORK The NBA today released the opening week and Christmas Day national broadcast game schedules for its historic 75th Anniversary Season on TNT, ESPN, and ABC.
On Friday, August 20 at 3 p.m. ET, the complete game schedule and broadcast schedules for TNT, ESPN, ABC, NBA TV, and ESPN Radio for the 202122 season will be released. This schedule features numerous milestone games that honor “NBA 75.”
As part of Kia NBA Tip-Off 2021, eight national television games will be shown throughout the opening four days of the league’s 75th Anniversary Season (October 1922), with TNT and ESPN airing two doubleheaders each. Twelve different teams, the last eight winners of the Kia NBA Most Valuable Player Award, and three playoff matchups from the previous year will all be featured in those games.
The regular season will take place from October 19, 2021, through April 10, 2022. The 2022 NBA All-Star Game will be held in Cleveland on Sunday, Feb. 20, and it will be broadcast on TNT. The 2022 NBA Playoffs will begin on Saturday, April 16, after the 2022 NBA Play-In Tournament, which will take place from April 12 to 15. https://t.co/2I1QxRe6cc
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The NBA is sponsored by Kia.
The-NBA, All-Defensive, and All-Rookie Teams, as well as all WNBA and G League end-of-season accolades, will be sponsored by Kia.
Beginning the 15th season of their cooperation, NEW YORKKia America and the National Basketball Association (NBA) today announced the multiyear extension of their exclusive marketing alliance. In its capacity as the NBA, WNBA, and NBA G League’s Official Automotive Partner, Kia will continue to expand its presence at major league events like performance awards.
“According to Russell Wager, vice president, marketing, Kia America, both Kia and the NBA have gained prominence and significance over the past three decades. Part of this growth is attributable to our long-standing alliance. “With the addition of the WNBA and NBA G League, we are thrilled to strengthen and further this relationship. This will give even more basketball fans a courtside seat to both Kia’s transformational shift toward electrification and sustainable mobility as well as all the action between the baselines.
“As we begin our 75th Anniversary Season, Kia is one of the NBA’s longest-standing sponsors and has been crucial to the league’s narrative, according to Tara Mulcahy, NBA Senior Vice President, Global Partnerships. ” We’re excited to increase Kia’s fan engagement across the league’s schedule thanks to our enhanced visibility as the official partner of the Kia All-NBA Teams and NBA Summer League.
“After the WNBA’s historic 25th season just ended, our collaboration with Kia is an example of a commitment that will help the league expand for the following 25 seasons and beyond, according to Phil Cook, WNBA Chief Marketing Officer. “We anticipate Kia joining us in honoring the WNBA’s top performers each season as the Kia end-of-season performance awards’ title sponsor.
Kia will enhance its dedication to the current NBA platforms it supports in addition to returning as the official vehicle of the NBA Playoffs presented by Google Pixel, NBA All-Star Game, NBA Finals presented by YouTube TV, and the NBA Draft presented by State Farm. Additionally, Kia will now act as the end-of-season performance awards’ title sponsor in the NBA G League. With the renewal, Kia will continue to be the NBA’s seven All-NBA teams’ title sponsor as well as an Official Partner of Summer League. Awards consist of:
- Kia First Team All-NBA
- Kia Second Team All-NBA
- Kia Third Team All-NBA
- NBA All-Rookie First Team for Kia
- Kia NBA Second Team All-Rookie
- Kia NBA First Team All-Defensive
- Second Team Kia NBA All-Defensive
Kia’s dedication to women’s sports will be strengthened through the partnership extension and an expanded WNBA relationship. The Kia WNBA monthly awards and Kia WNBA end-of-season performance awards, which include the following: have just ended their historic 25th season, and Kia will be the title partner.
- Most Valuable Player Kia WNBA
- Sixth-best player in the WNBA, Kia
- Defensive player of the year in the WNBA, Kia
- Rookie of the Year in the WNBA, Kia
- Most Improved Player Kia WNBA
- WNBA Player of the Month, Kia
- Rookie of the Month, Kia WNBA
The Atlanta Hawks, Charlotte Hornets, Chicago Bulls, Cleveland Cavaliers, Detroit Pistons, Golden State Warriors, Los Angeles Clippers, Miami Heat, New Orleans Pelicans, New York Knicks, Orlando Magic, Philadelphia 76ers, and Phoenix Suns are among the 13 NBA teams with which Kia has relationships. With innovative programming, contests, and fan interaction activities, the automaker will continue to strengthen its brand presence throughout the NBA schedule. This will increase interest in the league from the Kia NBA Tip-Off through the NBA Finals presented by YouTube TV.
On Tuesday, October 19, a TNT doubleheader featuring the Golden State Warriors visiting the Los Angeles Lakers and the Milwaukee Bucks hosting the Brooklyn Nets (both at 7:30 p.m. ET) will kick off the Kia NBA Tip-Off 2021. (10 p.m. ET). A doubleheader on ESPN will include the Knicks hosting the Celtics at 7:30 p.m. ET on Wednesday, Oct. 20, and the Denver Nuggets traveling to the Phoenix Suns at 10:00 p.m. ET. On Thursday, October 21 (Dallas Mavericks at Hawks, 7:30 p.m. ET; LA Clippers at Warriors, 10 p.m. ET), TNT will air a doubleheader, and on Friday, October 22, ESPN will air a doubleheader (Nets at Philadelphia 76ers, 7:30 p.m. ET; Suns at Lakers, 10 p.m. ET).
What is Kia in basketball?
Automaker is now the Title Partner of the NBA All-Star MVP Award, an Official Automotive Partner of NBA All-Star, and an Official Automotive Partner of NBA Cares.
NEXT YORK
In a new multiyear deal, the National Basketball Association (NBA) and Kia Motors America, Inc. (KMA) announced today that their marketing cooperation would be expanded.
In addition to serving as the NBA’s official automotive partner once again, Kia Motors is now the title sponsor of the Kia NBA All-Star MVP award and an official automotive partner of NBA Cares. Along with becoming the title sponsor of the Kia NBA Tip-Off and the Kia NBA Performance Awards, Kia is also stepping up its support for the NBA platforms it has previously sponsored as a presenting partner.
A number of events were held by Kia Motors to commemorate the beginning of the 201011 NBA season, including two two-hour television specials on ESPN. On Sunday, October 17 and Sunday, October 24, at 9:00 p.m. ET, the first Countdown to Kia NBA Tip-Off special aired. Every Countdown to Kia NBA Tip-Off special featured both an ESPN studio show and unique original programming made with NBA Entertainment’s exclusive NBA material.
According to Michael Sprague, vice president, marketing and communications, KMA, “over the past three years, our relationship with the NBA has significantly increased awareness and consideration for the Kia brand and exposed our exciting lineup of vehicles to basketball fans across the country. We are pleased to not only return as the Official Automotive Partner of the NBA but to expand our partnership to include new platforms like NBA All-Star and NBA Cares. “At Kia, we are passionate basketball enthusiasts, and we will continue to offer creative and fun programming and events to encourage the love of the game and the Kia brand among our fellow basketball fans.
According to NBA Executive Vice President of Global Marketing Partnerships Mark Tatum, “as part of our expanded collaboration, Kia will increase its commitment to the NBA and provide amazing chances to connect our fans closer to the game throughout the season. “Kia will help make a significant difference in the lives of many people in the community by joining our NBA Cares project, in addition to the strong presence it has built on the court with the Kia NBA Performance Awards.
The first Countdown to Kia NBA Tip-Off special featured a 30-minute recap of the standout moments from the previous season, including Kevin Durant’s breakout campaign, Kobe Bryant’s string of buzzer-beating baskets, and an epic seven-game NBA Finals. There was also a special award presentation for the recipients of the 200910 Kia NBA Performance Award. The second special, which aired on October 24, included an hour-long preview of the upcoming 20102011 season, an all-access pass to league training camps, a look at Yao Ming, Blake Griffin, and George Karl’s eagerly anticipated comebacks, as well as other major storylines to keep an eye on in the coming year.
The automaker will participate in NBA Cares events each year during NBA All-Star as an associate partner as part of its NBA All-Star and NBA Cares-related activities. Additionally, Kia will take on the role of title sponsor for the league’s Kia NBA All-Star MVP award, which is given out immediately after the NBA All-Star Game. The NBA Performance Awards, which include the Most Valuable Player, Most Improved Player, Sixth Man Award, and Defensive Player of the Year, along with the Eastern and Western Conference Players of the Month, will also be called the “Kia NBA Performance Awards” as part of this new deal. The four season-ending award winners will each receive a brand-new car from Kia as part of the Kia NBA Performance Awards, which Kia will continue to sponsor. The NBA Playoffs and The Finals are two important moments in the NBA season, and Kia will continue to create cutting-edge programming, ads, contests, and activities throughout the partnership. About the NBA
How long has Kia supported the NBA?
Jordan Rodriguez | November 3, 2021 at 12:22 am | Posted in Uncategorised
Although Kia Corp has recently undergone significant changes, one thing that hasn’t changed is its dedication to the neighborhood. Particularly keeping up with the younger generation that will eventually dominate the market is Kia America. In addition to this, Kia America has a solid relationship with the sports sector and has even branched out into eSports by sponsoring the European League of Legends Championship. The National Basketball Association (NBA), another well-known brand Kia America has collaborated with, recently announced the multiyear extension of their ongoing exclusive marketing collaboration, which has now been in place for 15 years.
“Over the past three decades, both Kia and the NBA have gained prominence and relevance, and our long-standing collaboration has played a part in this progress.
With the addition of the WNBA and NBA G League, we are thrilled to enhance and further this partnership. This will provide even more basketball fans a courtside seat to both Kia’s transformational transition toward electrification and sustainable mobility as well as all the excitement between the baselines.
Vice President of Marketing at Kia America, Russell Wager
Although the collaboration is 15 years old, the NBA league has a history that dates back decades. The 75th Anniversary Season will begin in October 2021 with the first game. As the league’s official car, Kia America is also the WNBA, NBA G League, and Women’s National Basketball Association (WNBA) Official Automotive Partner. A Kia vehicle will be in the spotlight when it comes to the automotive industry during the NBA Playoffs presented by Google Pixel, NBA All-Star Game, NBA Finals presented by YouTube TV, and the NBA Draft presented by State Farm. In addition to its dedication to the current NBA platforms that the manufacturer supports, Kia America will participate in the end-of-season performance awards as the Kia NBA G League’s title partner. As a result, Kia becomes the NBA’s seven All-NBA teams’ title partner and an Official Partner of Summer League. In addition, Kia will act as the title sponsor of the Kia WNBA monthly awards and Kia WNBA end-of-season performance awards, further solidifying its dedication to women’s sports and the WNBA alliance.
For those who are unaware, Kia also has affiliations with 13 NBA teams that are now in play. Does the roster include your favorite team? Atlanta Hawks, Charlotte Hornets, Chicago Bulls, Cleveland Cavaliers, Detroit Pistons, Golden State Warriors, Los Angeles Clippers, Miami Heat, New Orleans Pelicans, New York Knicks, Orlando Magic, Philadelphia 76ers, and Phoenix Suns are just a few of the NBA teams that Kia sponsors. Is it a dribble as the 75th Anniversary Season continues to get things going? Additionally, Kia will be able to increase brand awareness throughout the NBA schedule and launch new marketing initiatives, contests, and other events that will engage fans and foster camaraderie. From the Kia NBA Tip-Off through the NBA Finals presented by YouTube TV, such programming will be available continuously.
Follow us on Miami Lakes Automall social media to stay up to date on all the action and what Kia America is doing.
Which NBA star appears in the CarMax advertisement?
In CarMax’s “Call Your Shot,” Stephen Curry from the NBA, Zach LaVine from the WNBA, and Sue Bird from the WNBA are reprising their roles.
On TNT’s “NBA Tip-Off” show, Shaquille O’Neal has recently been late a few times, resulting in spontaneous moments of humor that have gone viral online.
CarMax, a pregame program presenting partner, is caught in the middle of it.
This month, as he pointed to the vacant seat, fellow host Charles Barkley made a joke about TNT firing O’Neal. The jokes continued when O’Neal eventually arrived on the set.
It wasn’t the first time either. The other hosts mocked the Hall of Fame center for sneaking in late during a broadcast in May, suggesting O’Neal was too large to try to get in.
On the studio desk each time, the CarMax brand was prominently displayed. Through videos shared on social media and included in stories all across the Internet, the portions have continued to be referenced, offering CarMax a branding boost that goes beyond TV exposure.
That’s one of the benefits of being associated with a show known for its antics, but it only makes up a small portion of the used car dealer’s NBA presence. The NFL has more viewers than the league, but CarMax and Kia America have used the platform in different ways to maximize their returns on investment.
CarMax continues to expand its basketball presence by purchasing advertisements on TNT, NBA TV, and ESPN.
The 82-game NBA schedule, which was cut in half the past two seasons due to the pandemic, is a lengthy haul in comparison to the NFL’s sprint. But if they choose their sites wisely, automakers can find the eyes they seek.
The NBA Finals broadcasts generate more auto searches than any other program, with the exception of the Super Bowl, according to EDO Inc., an analytics company that tracks internet search activity after TV ads have finished airing.
According to EDO, during the 2021 NBA Playoffs, Kia, Toyota, Hyundai, Nissan, and Volkswagen spent the most money and reaped the biggest rewards in terms of search engagement.
According to EDO, a TV viewer was 48 percent more likely to interact with Kia online after its ads appeared during the playoffs than they would have been had they shown during an ordinary prime-time broadcast or cable program.
In a multiyear arrangement, CarMax became the official auto retailer of the NBA and WNBA in December. It has since expanded its pro basketball presence.
Additionally, a growing number of teams are sponsored by it. Currently, CarMax sponsors the Portland Trailblazers, Phoenix Suns, Los Angeles Clippers, and Golden State Warriors in addition to the recently added Phoenix Mercury and Washington Mystics of the WNBA.
This month, Stephen Curry, Zach LaVine, and Sue Bird from the WNBA debuted new advertisements for CarMax’s third season of its “Call Your Shot” content series. Candace Parker and Diana Taurasi, two prominent WNBA players, have also endorsed the cause.