We measure the advertisements, not create them.
In This Article...
Who plays the lead role in the newest Kia Sportage ad?
The Sound. It hasn’t been easy to pinpoint this piano-heavy track. But I’ve whittled it down to two. Do you believe it has this kind of a sound?
The Operator. Actor/model Charlie Wilson is seen driving this brand-new 2023 Kia Sportage. He’s also making headlines for some juicy information; he’s thought to be dating dancer/actress Julianne Hough.
The place. Although I can’t confirm or reject it, my research and reading indicate that this was filmed at St. Augustine Beach in Florida. Additionally, Kia has promised to make a donation to the Texas-based Sea Turtles, Inc. This group exists to aid in the rehabilitation of sick or injured sea turtles.
Where was the Kia turtle ad produced?
Kia America debuts the all-new Sportage X-Pro, an SUV that is capable, tech-forward, and prepared for anything, in the most recent David&Goliath (D&G) campaign. a means of encouraging people to seize the wheel and do more good in the world. According to its updated brand ethos, “The all-new Sportage is more than a mode of transportation; it is a transformational piece of engineering, as shown by Kia in its movement that inspires campaign.
A:30 spot titled “Beachcomber” by D&G, which went online on April 1st, offers a heartwarming tale of one man’s conservation attempt to help conserve the sea turtles and highlights the humanitarian potential of the all-new Sportage. The commercial opens on a picturesque beach as the Sportage’s brave driver retrieves a specially made drag rake from its roomy cargo to quickly collect the alarming amounts of trash scattered across the beach, from plastic bottles to empty wrappers. The commercial highlights the SUV’s all-terrain AWD and class-leading horsepower. Until every last bit of rubbish is collected for recycling, the Sportage rings the otherwise beautiful beach. Numerous sea turtles come out of the surf to nest in safety in the sand as the driver relaxes and takes in the ocean and the now-pristine surroundings. The tale is concluded with a brief summary “Put forth more good. Throughout the brand-new Sportage X-Pro.”
“The Kia brand is intended for tomorrow’s innovators. Ben Purcell, chief creative officer of David&Goliath, stated that for the Sportage, “we wanted to harness our driver’s imagination to inspire some good in the world in a novel way.” “Showing off the Sportage’s features while also demonstrating Kia’s dedication to sustainability and positive social impact. At the same time, we wanted to maintain the story’s authenticity, so we shot the ad with perceptive photojournalist and cinematic documentarian, Nicolai Fuglsig, in a region of Florida where sea turtles frequently return to nest.
In order to lead conservation efforts for the critically endangered Kemp’s Ridley sea turtle as well as all other endangered sea turtles, Sea Turtle Inc. will be working in conjunction with Kia as part of the automaker’s Accelerate The Good charitable project. With Kia’s contribution, Sea Turtle Inc. in South Padre Island, Texas, will be able to totally refurbish and extend their clinic to include a surgery suite, treatment space, and blood work station. Through a floor to ceiling viewing window, visitors will be able to observe the small number of sea turtles who are rescued and rehabilitated each year.
Kia will expand on the campaign in the upcoming weeks by launching a social responsibility effort that will further highlight Kia’s dedication to aiding Sea Turtle Inc. in maintaining its protection of nesting turtles and their hatchlings.
The following campaign extensions are also available: 30; 15; and 06 versions of “Beachcomber. The campaign also includes print covers, internet, and social material, as well as out-of-home placements.
Is the robotic dog from the Kia advertisement real?
Subaru, you’re not the only automaker with endearing canine advertisements. Robo Dog, the star of Kia’s Super Bowl commercial, is man’s new best buddy. Warning: This section contains spoilers for the Subaru ad that featured Robo Dog. They Lived.
We regret that Kia substituted another animal for the infamous Kia Soul rapping hamsters (can you believe some of those commercials are more than ten years old?). The Kia EV6, a brand-new, totally electric SUV that ushers in a new age of BEV-specific cars for Kia, is represented by the new star, an electronic puppy named Robo Dog. We were convinced after watching the commercial that the hamsters wouldn’t work this time. Additionally, the Soul EV’s hamsters may serve as a reminder of the upcoming Kia EV.
The song playing in the commercial, “Total Eclipse of the Heart” by Bonnie Tyler, is the first hint that something great is about to happen. A $299 price tag is next to Robo Dog as he sits in the display window of an electronics shop. He pouts as he glumly observes from the front row as a happy man receives a massive hug from the actual Subaru dog (we joke, a different Retriever).
When Robo Dog spots the owner of a Kia EV6 uplug, he quickly perks up. He flees from the electronics store through the front door while pursuing the EV6 as it leaves. Robo Dog pursues the Kia, whose driver seems unaware of the pup, dodging crates and risking everything to stay up with the EV6.
Robo Dog arrives on a rooftop after using an elevator. He makes one last lunge towards the structure, aiming to land in the open sunroof of the EV6. He runs out of battery mid-flight, and everything goes dark. The Kia owner probably discovers Robo Dog intact rather than smashing into a thousand bits and splatting on the sidewalk. (Plot hole, but it’s all right.) Using the vehicle-to-load (V2L) onboard charger from a Kia, he brings the cute robotic puppy back to life. Robo Dog looks up at the happy Kia EV6 owner, revitalized.
The final image of the commercial features Robo Dog happily putting his head out the passenger window and the Kia motto, “Live fully charged.” Once Robo Dog is hooked into his permanent residence, everything turns out well. electronics with added passion.
The Kia campaign is on actual human-animal bonding rather than just being a commercial. The “Robo Dogmented Reality,” a mobile online experience created in collaboration with the Petfinder Foundation, virtualizes pet adoption and enables individuals to look for adoptive animals nearby. Kia’s first TikTok integration, a “Turn Around Dance” promotion where users can dance with Robo Dog, further spreads the message.
In the Kia robo dog commercial, who is the man?
After the 2022 Super Bowl, the 45-year-old actor posted a picture of his family posing with the cute Robo Dog on Instagram.
He later posted pictures of himself with his three children posing with Robo Dog. “#Robodog getting acclimated to living with these animals,” he wrote.
Sam is most recognized for his performance in the newest Netflix film Brazen as well as his appearances on The Bold Type, Mad Men, House of Cards, Gossip Girl, and other popular television series.
How does Mila Kunis’ vehicle look?
Vogue Range Rover Every celebrity needs at least one SUV to match their lifestyle of luxury and renown. Mila therefore has a Range Rover Vogue, one of the most expensive SUVs in the world.
In Two and a Half Men, what does Walden’s automobile represent?
Everyone is aware that Charlie Sheen has been in a downward spiral involving drugs, prostitutes, and dubious examples of “winning,” unless they have been hiding out under a rock for the past few months.
CBS executives fired the tarnished star out of frustration and disrespect, and Ashton Kutcher, an actor and comedian, took his place.
Not a bad alternative if you can find one, but while we watched Kutcher’s debut, we noticed another star who wasn’t being promoted as much.
When Walden Schmidt (played by Kutcher) pulled up to the residence in the program, the svelte extended-range electric vehicle made its appearance.
Undoubtedly, CBS gave the character a cutting-edge hybrid vehicle to emphasize Kutcher’s portrayal of a nice lad and downplay Sheen’s bad boy side.
Fisker spokesman Roger Ormisher commented on the decision to allow CBS to use the car while speaking about it: “Ashton’s automobile on Two and a Half Men will provide Fisker incredible publicity not just in the US but also abroad, therefore we are thrilled to have been actively chosen. For everyone at Fisker Automotive, the ongoing cooperation with Two and a Half Men is inspiring and exciting.”
Can you purchase the Kia dog?
The Petfinder Foundation will get 90% of all primary sales revenues from the offering. The Petfinder Foundation will gain money whenever a Robo Dog non-fungible token (NFT) across the series is resold on a participating secondary market thanks to the remaining 10% of profit that is written into the smart contract on the blockchain. This money will go toward supporting more pet adoptions.
According to Russell Wager, vice president of marketing for Kia America, “Many of us are aware of the surge in pet adoptions as a result of the epidemic.”
“Even though tens of thousands of animals have found their forever homes, pet surrenders to shelters are rising as people head back to the office, and there are many creatures whose tales deserve to end as wonderfully as Robo Dog’s did in our Super Bowl ad,” the statement reads.
Breed, age, size, gender, coat length, and color are just a few of the characteristics that are preprogrammed into each generative Robo Dog NFT. Given that larger and older canines are frequently not as popular, the dogs were created to closely resemble real-world dogs as feasible. NFTs for robot dogs that have features like being elderly or huge may not be as common.
The NFTs for the 10,000 Robo Dog Adoption Pass will be given away without charge. One of 10,000 generating Robo Dog NFTs will be available for presale to those who purchase one of these Robo Dog Adoption Passes. These won’t be accessible until February 18.
Six unique Robo Dog NFTs inspired by works of art will be put available during the Super Bowl with a starting bid of $299, which was the cost of the robotic pup before he fled from electronics retailers. The closing day of this auction is next Friday.
Finally, on February 18, in time for the NBA All-Star weekend, Kia will make 10,000 generative Robo Dog NFTs available for purchase at sweet.io. Three hours before the general public, those who have a Robo Dog Adoption Pass NFT will be able to acquire one of these special Robo Dog NFTs for $20.22. At 7 p.m. ET, the public auction will start.
What is the Kia robot dog?
- According to a press release, Kia America is launching its first nonfungible token (NFT), which is based on the mascot Robo Dog from its Super Bowl LVI commercial.
- 10,000 free Robo Dog Adoption Pass NFTs were made available on a first-come, first-served basis starting on February 11. One of the genuine 10,000 Robo Dog NFTs can be purchased for $20.22 by those with the pass, who will also have early access to the store. Additionally, a number of the character’s original NFTs with beginning bids of $299 will be auctioned off. 90% of the money made will be sent to the Petfinder Foundation.
- The NFT campaign from Kia is an example of a growing trend among companies attempting to link the virtual world to their goods in order to boost interaction and brand awareness.
Dive Insight:
Automobile company Kia utilized the Super Bowl as a chance to launch its first NFT, with support extending beyond the big game. Brands are looking to make their mark in the cryptocurrency and NFT industry. The campaign takes its cues from Robo Dog, the star of the company’s huge game advertisement. In the commercial, a mechanical dog breaks out from an electronics shop and pursues a guy in an all-electric Kia EV6. The motorist has adopted Robo Dog by the time the commercial is over.
With a number of significant sporting events coming up, Kia is aiming to capitalize on the excitement generated by its Super Bowl commercial and the forthcoming NBA All-Star weekend. The campaign makes use of a variety of marketing possibilities, such as a partnership with a charity that promotes pet adoptions, which increased during the pandemic.
The adoption passes, the auction of the rare artwork, and the selling of the actual NFTs are just a few of the components of Kia’s NFT campaign. The exclusive artwork’s opening bid of $299 corresponds to Robo Dog’s cost in the advertisement. On February 18, the auction will continue until noon. Kia will roll out 10,000 Robo Dog NFTs on that day, which also happens to be the beginning of the NBA All-Star weekend. At 3 p.m. EST, those who have the adoption pass will have early access to the NFTs; the rest will be made available for purchase to the general public at 7 p.m. EST.
The NFTs will be sold on Sweet, and 90% of the proceeds will be donated to the Petfinder Foundation. The smart contract includes a further 10 percent royalty. This implies that the foundation will get another donation each time the NFT is sold again on the secondary market. The Tezos blockchain hosts the NFT series of coins.
Each NFT pre-programmed dog has data on the breed, dimensions, age, length of the coat, gender, and other characteristics. Many of the virtual dogs exhibit characteristics of older and larger dogs in order to make the NFT more appealing or tradeable in the future because older and larger dogs tend to be adopted at a lesser rate.
The latest in a rising number of businesses to tie their identities to NFTs is Kia. For instance, Bud Light Next is launching an NFT that grants buyers access to exclusive benefits. NFTs appear to be the newest strategy for creating buzz in order for firms to stand out from rivals. Especially as interest in the metaverse increases, the technique enables businesses to establish themselves quite early in the digital consumerism market.