We’ll venture the bold assumption that you’ll want to sell your car for as much money as you can. You want to recover as much of the cost of the investment as you can because it was expensive. All cars lose value over time, but some do it more quickly than others.
IntelliChoice calculated the average retained values for a brand’s full model portfolio over a five-year period to find out. These estimates allow us to identify which manufacturers’ vehicles have better depreciation resistance. Let’s talk about the automobile brands that lose value more quickly now that we’ve determined which ones do so the best.
In This Article...
Mini: 50.4 Percent Retained Value
A fairly, well, small percentage of drivers are drawn to Mini automobiles because of its size, which lives up to its name. Models with charming aesthetics and nimble handling, like the retro Cooper, sporty Countryman crossover, or funky Clubman wagon, attract drivers with an eye for fashion and a sense of adventure but, more crucially, who can manage their diminutive dimensions. However, doubts about future worth may put buyers’ first enchantment to rest. The Countryman and Clubman receive a Poor five-year cost of ownership rating from IntelliChoice. Furthermore, we weren’t too impressed by the brand’s recent attempts at electrification. As joyful as Mini’s cars are to look at and drive, the brand’s market position is indicated by its value retention rate of 50.4%.
Mazda: 49.3 Percent Retained Value
Mazda doesn’t compare to other Japanese brands in terms of name recognition, lineup diversity, or value despite producing some of the best-looking and best-driving mainstream cars on the market. Even though the Mazda3 and Miata have sizable fan groups, those and other models may place a greater emphasis on driving characteristics than general utility. The Mazda6 lagged behind rival sedans until it was recently discontinued, while the CX-30 and CX-9 are less adaptable than rival crossovers. Although we usually love driving a Mazda, its value retention rate of 49.3 percent isn’t as high as that of its primary rivals. Possibly the brand’s next, higher-end vehicles will hold their value longer.
Kia: 47.7 Percent Retained Value
Kia has put a lot of effort into keeping up with its rivals in terms of quality, dynamics, and design. Want proof? The Sorento is back and even better than before, the Telluride won our competition for SUV of the Year, and the Optima’s makeover into the K5 gave this sedan new life. However, despite their appeal in other areas, Kia’s automobiles behind with an average value retention rate of 47.7% during a five-year period. Despite its extensive standard warranty and genuinely enticing options, that is the case. Even while we enjoy driving the Telluride and the sporty Stinger, Kia still needs to improve as evidenced by their respective Mediocre and Poor IntelliChoice scores.
Hyundai: 47.1 Percent Retained Value
Hyundai strives to match the reputation for quality and durability of Toyota and Honda, much like its corporate rival Kia. The long-term value proposition of Hyundai doesn’t appear to have been significantly impacted by a lengthy warranty or a group of very regarded experts. Models like the Sonata, Palisade, and Tucson serve as indicators of how far the brand’s products have come. However, Hyundai’s 47.1 retained value % suggests that it needs to do more to earn the trust of customers who value their money.
Volkswagen: 46.9 Percent Retained Value
Volkswagen’s image for quality suffered as a result of the Dieselgate incident, even though the company didn’t have a very strong one to begin with. Volkswagen lacks American and Asian rivals in mass-market appeal, even with more recent models like the Tiguan or Atlas, which only manage Average or Mediocre IntelliChoice value scores depending on trim. A shorter warranty is detrimental to its cause. Volkswagen is planning a number of electric vehicles, which might assist the company’s current 46.9% value retention percentage.
Nissan: 45.6 Percent Retained Value
Nissan has struggled to gain momentum and maintain its competitive position after a high-level organizational restructuring. It is currently working on refreshing its stale lineup. We were impressed by some of those efforts, like the Rogue and Sentra. Others, such as the legendary Z sports vehicle or the Pathfinder, stop at simply spiffing up antiquated platforms and engines. Despite the merits of Nissan’s engineering advancements, only a small percentage of its vehicles receive Good IntelliChoice value scores; the majority are ranked at Average, Mediocre, or Poor in terms of ownership costs. Nissan has a dismal 45.6 percent average value retention over a five-year period.
Buick: 42.3 Percent Retained Value
What does Buick mean today? Buick doesn’t seem to be confident in itself. Due to the brand’s current inventory consisting solely of SUVs, its tradition of opulent vintage sedans has come to an end. All of those models aren’t particularly terrible, but they don’t do much to change the outdated perception of Buick. Additionally, Buick’s uncertain positioning does not help. Does it aim for real luxury to compete with the best in the field, or does it aim for a premium experience at entry-level pricing? We believe Buick requires revival and a more focused course. If and when it occurs, it might improve the lineup’s average value retention, which is 42.3 percent.
Mitsubishi: 41.3 Percent Retained Value
Many of the Mitsubishi vehicles we’ve evaluated are affordable, but not just financially. We’ve encountered subpar engineering and craftsmanship in Mitsubishi cars, which leads to dull driving experiences. The Mirage and Eclipse Cross are among the least expensive options in their respective sectors, which is obvious from their flimsy construction and crude driving characteristics. The previous Outlander’s available electric driving range deserves praise, but the revised three-row SUV falls short of expectations. Mitsubishi’s value retention rate of 41.3% is significantly lower than that of other brands. Every other Mitsubishi has a Mediocre or Poor IntelliChoice ownership rating, leaving just the outdated Outlander Hybrid.
Chrysler: 40.2 Percent Retained Value
Any carmaker would find it challenging to maintain a two-model lineup, especially if those options are designed to compete in some of the least-wanted segments of the market. But Chrysler is going in that direction. Despite having advantages of its own, the 300 sedan and Pacifica minivan just do not appeal to the tastes of contemporary drivers. Only a layer of gradual improvements can hide the 300’s deterioration. Considering that it is a minivan, the Pacifica (and its fleet-only Voyager counterpart) is actually rather decent. Although Chrysler’s future is uncertain, introducing models that are contemporary in design could increase the lineup’s average value retention rate of 40.2%.
Fiat: 39.5 Percent Retained Value
Fiat’s tiny, quirky cars briefly appeared ready to inject some Italian panache into the compact car market. But that period has passed, and it is now clear that Fiats are less attractive than they once were. The 500X subcompact crossover is the only vehicle currently offered by the brand. Its cute design and standard AWD can’t make up for its sloppy driving manners and shoddy construction. Fiat’s abysmal 39.5 percent retention rate is the weakest among major brands because the 500X symbolizes the complete lineup.
Does owning a Kia make sense?
Maintaining the factory-recommended maintenance plan and taking care of problems as soon as they appear are the best ways to maintain your Kia in good working order. Any material or workmanship flaws should be covered by the Kia guarantee that comes with new and certified pre-owned cars, but these protections ultimately run out.
If your car needs repairs after the first warranty period has passed, an extended warranty might assist cover the cost of such unforeseen expenses. Kia has an extended warranty that may be purchased directly from the company, but you can also acquire coverage from third parties.
Independent extended warranty providers frequently provide more options for coverage, older vehicle coverage, a larger network of repair facilities, and more comprehensive benefits. Endurance and CarShield are two companies that we suggest.
Endurance: Best Coverage
Up to 8 years or 200,000+ miles of additional warranty coverage are possible with Endurance. Additionally, Endurance offers some of the market’s most comprehensive contracts. There are five different coverage options available, ranging from straightforward powertrain coverage to complete bumper-to-bumper warranty protection.
CarShield: Best Value
Additionally, CarShield provides extended warranty protection for cars with up to 300,000 miles on the odometer, potentially doubling the Kia factory warranty’s scope of coverage. CarShield offers a solid reputation in the market, a wide range of coverage options, and some of the most affordable contracts available.
For more information, see our comprehensive CarShield review. To get a free, no-risk CarShield quote, click the button below.
Frequently Asked Questions
Kia is a dependable automaker. Overall, Kia receives a reliability rating of 4.0 out of 5.0 on RepairPal, placing it third overall (out of 32 brands).
Both Kia and Toyota are well-known for their dependability, and both have a 4.0 out of 5.0 RepairPal reliability rating. Kias may be marginally more reliable, while RepairPal puts Toyota seventh overall and Kia third.
Kias require an average of 0.2 unforeseen repair shop visits year, according to RepairPal. This is half of the 0.4 visits per year average for all brands. You have a one in five risk of needing an unforeseen repair each year, according to this statistic.
Previously, the Kia name was associated with low-cost, subpar vehicles. This is partly because the brand’s automobiles had a lot of issues when it first appeared in the United States. Since then, Kia has made fleet improvements and has earned a reputation for having great reliability.
Yes, Kias have a reputation for lasting just as long as other trustworthy cars like Hyundai, Honda, and Toyota. Although the powertrain is covered by the manufacturer’s warranty for up to 100,000 miles, many owners keep their Kias for much longer.
Is Kia up to par with Toyota?
According to a J.D. Power research from 2019, Kia has the highest initial quality in the non-premium segment in the United States. The 2016 Kia Soul, 2016 Toyota Corolla, Prius, and Prius V were all rated as being among the most dependable vehicles on the road by J.D. Power.
Styling and Presence
Hyundai and Kia have extremely comparable vehicle lineups. Though it’s important to note that Hyundai has established a luxury branch named Genesis that largely addresses those gaps, Kia does provide a few vehicles that Hyundai doesn’t. Hyundai’s aesthetic is generally much more restrained and understated, with slender curves and unobtrusive round forms making up the majority of the design elements. However, compared to their Hyundai cousins, Kia vehicles have sportier style that gives them a more aggressive and dynamic appearance. In a similar vein, compared to the Hyundai model, Kia SUV vehicles have a more robust, off-road oriented look. In general, Hyundai automobiles are more likely to blend in with the crowd, but Kia styling is more angular and futuristic, designed to grab attention and make a statement.
Performance and Handling
Although Hyundai and Kia share platforms and drivetrains, we already established that each company maintains its own independent engineering divisions. This is significant because it enables individual ride and handling characteristics to be tuned for each brand of car. It’s risky to generalize given the large range of vehicles available, including hatchbacks, sedans, crossovers, and vans. In contrast, a comparable Hyundai vehicle is probably going to prioritize a smoother, but disconnected-feeling ride, whilst you will probably find that Kia vehicles provide more dynamic, engaging handling qualities. Both have advantages and disadvantages, but in our opinion, Kia automobiles’ special chassis tuning significantly increases fun.
Price and Value
Kia automobiles are typically less priced than their Hyundai counterparts. The comparable Hyundai Elantra starts at $19,850, while the Kia Forte starts at $17,890. Although the Forte is less priced, Kia didn’t scrimp on quality or features. Like Hyundai, Kia provides one of the best warranties in the industry, which is ten years and 100,000 miles. Both companies offer quality that is unmatched in the industry and stand behind their products. In the J.D. Power U.S. Vehicle Dependability Study*, Kia placed third for 2021, ahead of brands like Toyota, Chevrolet, and even Mercedes-Benz. Even Hyundai’s luxury division, Genesis, ended behind Kia. Only Porsche and Lexus were ranked higher among mass market brands in terms of quality than Kia. At the top of that list, Kia is, in our opinion, in good company. It’s also important to note that J.D. Power named the Kia Optima, Sorento, and Sportage as the top models in each of their respective classes.
The Kia Advantage
In conclusion, Kia cars offer greater value and better quality, with bolder style and a more dynamic driving experience, even though Kia and Hyundai offer comparable vehicles. Simply put, no matter what you value most in a car, Kia automobiles are better overall. Of course, it is ultimately up to you to decide. We recognize that purchasing a new car is a significant investment. We advise you to test drive both brands since we are certain that you will ultimately decide on a Kia. Any way you look at it, it’s unquestionably the better option. Please forgive me, Hyundai.
who makes a Kia?
In 1998, Hyundai Motor Group made the decision to buy the automaker in order to keep it viable. Although Kia and the Hyundai Motor Group are separate companies, Kia Motors is a subsidiary of Hyundai. The distinction between Kia and Hyundai is that each brand has its own brand philosophies to build its vehicles in a distinctive manner.
Which vehicles have the highest residual value?
The Ford Mustang Shelby GT500 maintains an average of 64.2 percent of its value after five years, making it the vehicle with the best market resale value. It’s also unquestionably the best Mustang to ever wear the GT500 badge, with a colossally potent supercharged V-8 and a chassis that devours the track. Since the GT500’s favorable attributes outweigh its negative ones by a wide margin, we wager that most owners won’t mind the vehicle’s extremely poor fuel efficiency or the fact that its interior isn’t significantly different from previous Mustang models. We shouldn’t be shocked that the most valuable Mustang has no trouble maintaining its value given that the Shelby name still carries a lot of cachet among collectors.
Why not purchase a Kia?
Those wanting to buy a Kia automobile received some advice from a very helpful Kia mechanic. The initial one was to buy a car with a 2.4L engine. The 2.4L engine is available in a large selection of Kia vehicles, and the manufacturer guarantees a LIFETIME WARRANTY on these motors.
Yes, you read correctly. lifelong guarantee. infinite distances. Kia will cover the cost of repair if any engine component malfunctions due to carelessness on the part of the owner or irresponsible maintenance. They will install a brand-new engine in your car if the entire engine fails. This is a fantastic price, especially given that replacing the engine is one of the most expensive repairs a car owner will do.
In other words, even if you buy a used Kia car with a 2.4 liter engine, the engine will have a lifetime warranty because this warranty is for the life of the car, not the length of time the original buyer had it. Before you buy, make sure you obtain a complete set of maintenance documents from the previous owner to confirm the vehicle’s warranty is still in effect. Store these papers securely as well.
The next piece of advice he gave was to stay as far away from Kia hybrid vehicles as possible.
Do not purchase a hybrid under any circumstances. They’re garbage. They barely have a lifespan of 80,000 to 100,000 miles before developing problem after problem. Repairing them also costs money.
We then asked him which automobile he would suggest purchasing, either from Kia or another brand.
“Kia Optima or Hyundai Sonata are two options I would consider. They are reliable vehicles that last a lifetime. In essence, Optimas are Hyundai Sonatas with Kia branding. The same folks are the owners of Hyundai and Kia. The powertrain and drivetrain are identical in both cars. merely various interiors and designs. Because I like the interior of the Optima better, I choose it. I guess you could say it seems a little fancier.
He added that certain of the car models the company makes are noticeably superior than others. like the Telluride and Optima.
All of the vehicles made by the company, according to our Kia mechanic, are generally very dependable. The bulk of the time, he claimed, cars return to the dealership mechanic for routine maintenance, but some models are infamous for being more prone to catastrophic problems. You’ll want to avoid these cars at all costs, no pun intended.
“Hybrids and Kia Souls are the most common vehicles in need of major repairs. There are a few Kia Sportages here and there, but not many.
Sedans:
A spacious vehicle for passengers is the Kia Cadenza. It has excellent handling, and the ride quality overall is good but not outstanding. The Cadenza doesn’t attract much attention when compared to the award-winning Kia Optima in the sedan segment, but it does well in the competition with its sibling car. The Toyota Avalon’s direct rival and the largest sedan produced by the automaker is the Cadenza.
The car’s specifications state that it has a 3.3-liter engine with 290 horsepower and an estimated 24 miles per gallon. This model had its most recent revision in 2017. Interior that is elegant and comfortable is an option. A variety of safety systems, including emergency braking, front end collision warnings, blind spot warnings, and pedestrian detection, are included on all models, both standard and luxury.
Customers will typically spend $33,912 for a brand-new Kia Cadenza at the dealership, which is around $4,000 less than the MSRP. In conclusion, the Kia Cadenza is a fantastic car for anyone searching for a roomy sedan with good safety ratings and who wants to pay a reasonable amount for a brand-new car. Remember that these cars will have a far lower resale value than those of their rivals.
The Forte, which is generally mediocre, is the next on the list of Kia vehicles. The car company offers a little sedan called the Forte. One complaint is that the Kia Forte’s firm suspension causes you to feel every bump and little pothole. The car’s interior is quite drab, and the seats are not especially comfy.
It’s not good if you’re seeking for a relaxing ride because the automobile is extremely noisy. The car does have some good points, such as its fuel efficiency of about 34 miles per gallon and how user-friendly the controls are. The entertainment system, which is stylish and simple to operate, and an intelligent thermostat that maintains the cab at the correct temperature are two of these controls. All 2020 Forte cars come standard with autonomous emergency braking and front collision warning.
The car is average all over, but the proper driver might find it useful. The base Kia Forte costs just $17,900 on average, which is fairly cheap for a new car. However, given the interior, suspension, and general noisiness of the car, it’s simple to see why.
The Kia K5 is a brand-new model for the automaker, so chances are you haven’t heard of it yet. Since the K5 is essentially the most recent and greatest Kia Optima, we have high expectations for it because, if anything, the Optima is the car you should buy from Kia. The K5, which borrows styling cues from both the Kia Optima and the Hyundai Sonata, has two four-cylinder twin turbocharged engines that are each connected to an eight-speed transmission that shifts magnificently from gear to gear.
The K5’s interior is quite conventional, but there are a number of customization options available, including the size of the infotainment system’s screen and different interior improvements like leather seats. This new model’s MSRP is $26,355, and they aren’t much lowering it for those of you willing to barter. The typical price for a brand-new 2021 Kia K5 is $25,974.
After preliminary testing, the Kia K5 appears promising overall, but when these new cars enter the market, only time will tell.
We fully intend to heed the counsel of the mechanic whose words we referenced earlier in the article to avoid purchasing any hybrid Kia vehicle. Kia Niros are alright. That is the most accurate approach to sum up the car as a whole. It isn’t exceptional in any sense, although it does have certain advantages. The Niro simply can’t compete with the Toyota Prius or the Hyundai Ioniq in terms of fuel economy, which is what matters most with a hybrid car. The Niro’s fuel economy is good but not exceptional at 43 miles per gallon.
The car’s drive is not particularly smooth, and similar to the Forte, the suspension may use some work because passengers will notice every bump in the road. Additionally, the car’s handling may use some work; it makes corners securely but not smoothly.
The optional power driver’s seat is something you should buy if you’re trying to improve this model because it offers significantly more support than the standard seat. This is something I would consider mandatory if you routinely take lengthy road trips or have lower back problems. A larger infotainment system screen is among the other updated features, and it really performs quite well compared to those of rival vehicles.
A 1.6 liter, 4-cylinder engine powers the car. The vehicle has a total output of 139 horsepower when combined with the electric propulsion. The Kia Niro’s base price is about $24,590, but if you want the improved safety features that come standard in other Kia vehicles, you’ll have to pay more. You will have to pay more than $30,000 for one of these cars to add safety technologies like automated emergency braking, pedestrian detection, blind spot warning, lane keeping assistance, and rear cross traffic warning.
A completely electric Niro is also available from Kia, and like its hybrid counterpart, it is a middle-of-the-road vehicle. The Kia Niro is not the car for you if you’re looking to get an electric vehicle that performs spectacularly. Instead, stick with Toyota or Tesla. Nevertheless, it does have certain advantages as well.
The completely electric Niro has a range of 239 miles, making it more efficient than many electric cars that cost significantly more than this one. Remember that Kia’s warranty isn’t nearly as impressive for its hybrid and electric vehicles as it is for its conventional gasoline-powered counterparts. They are also expensive to repair.
The Hyundai Kona and the soon-to-be-released Kia Soul Ev both utilize the same electric drivetrain as the electric Niro. The batteries on the cars can be fully charged in 10 hours, and they have a 64 KW-hr capacity that can go 239 miles. If you wish to go on a road trip in this vehicle, make sure to plan for extended pit stops somewhere with a charging station. The vehicle takes a 240 watt plug to charge.
Speaking of road trips, the Niro does feature the same cargo space as its hybrid sibling, which has enough for five passengers and a ton of stuff or pets in the back. The car’s load area is comparable to that of many small SUVs currently on the market.
The Optima is one of the greatest Kia vehicles to purchase, in our opinion based on our research and observations. They have excellent safety ratings and have a tendency to break less frequently. Purchasing a Kia Optima is a smart move, according to our insider Kia technician. The Optima offers a more plush interior than some of Kia’s other car lines, in addition to additional opulent options like heated leather seats and a steering wheel.
The Optima has a 2.4-liter, 4-cylinder engine that provides 28 miles per gallon of fuel efficiency. If you are considering buying a used Optima in this model year, keep in mind that the engine will come with a lifetime guarantee due to the full engine recall that affected the Optima from 2011 to 2015. This is quite beneficial.