Hello and thanks for reading our article about the Lexus LX 600 ad. To learn more about advertising you may have recently seen on TV or streaming, feel free to visit the Popular TV Ads page, which I’ve written about quite a few of. The lovely Lexus LX 600 is the subject of today’s post, but it’s really about the actors and music in the advertisement down below. View, then scroll down for more details!
Those actors. In the advertisement, Lexus displays three diverse job categories: a CEO, a surgeon, and an athlete. Xavier Jimenez, an actor and model, plays the athlete. Visit his IMDB website to view his incredible list of acting credits, and be sure to follow him on Instagram.
Actress Mikaela Kim serves as the executive. She may also be known by the name Mikaela Jiyeon. More details about her daily life can be found on her Instagram.
Josh Reynolds, an actor, is the surgeon. See more of Josh’s work on his Instagram feed.
The Sound. Unfortunately, neither streaming music services nor physical stores will provide this song for sale. It is an original composition by a group of brilliant people. Creative director Zac Colwell founded Squeak E. Clean Studios. This was a “huge percussion jam with live instruments,” according to Zac.
I’ll add my two cents in that a live drum set always beats (get it?) an electronic one. Do you not agree? Simply said, they sound better. Visit Squeak E. Clean’s website to see all the innovative things they are up to.
I’ll wrap up this essay with one of the first percussion-heavy Lexus TV ads from thirty years ago. Here is an LS 400 advertisement.
In This Article...
The couple in the Lexus ad is who?
A Better Way to Measure TV and Streaming Ads Exists ROI Actors Trevor Jackson and Lovie Simone claim that one of the reasons they decided to drive a Lexus IS is that the 2021 model makes every effort to offer a potent, thrilling driving experience.
What does the acronym Lexus IS mean?
The Lexus IS, our mid-size Sports Sedan, stands for Intelligent Sport. The brand-new Lexus IS, which will debut in 2021, beats its predecessor in every way, winning over the hearts of youthful drivers looking for a daring, clever drive. Study More.
In the Lexus ad, who is the brunette?
As one of the first Afro-Latina Trans women to appear in a significant luxury vehicle advertisement, MJ Rodriquez, the meteoric rising star of FX’s POSE, has created history by working with Lexus.
This advertisement, which was produced as part of a campaign to introduce the new Lexus IS sport sedan, personifies flair and performance while showcasing the charisma of both the car and the drivers. Actress and singer MJ Rodriguez, whose series POSE is creating history for having the largest cast of transgender actresses as series regulars, is featured in this ground-breaking campaign.
The spot toys with expectations and adopts a playful swagger by expertly showcasing the car’s statement-making, elevated lines through cinematography and generating a waltz between the car’s movements and those of the camera. The new advertising campaign speaks out against compromising on enjoying the things you’re passionate about because cars are an expression of the driver’s unique style.
On March 11th at 5 p.m. (PST) / 8 p.m. (EST), Lexus made a 90-second remix of the commercial that debuted on the international Queer TV network Revry during Women’s History Month (EST). The extended commercial will be featured by Revry in an exclusive half-hour interview program called Gigi X MJ. Rodriguez will be interviewed by celebrity trans influencer Gigi Gorgeous and will discuss everything from her experience as the first Afro-Latina trans woman to appear in a Lexus commercial to life during the COVID-19 pandemic. Check it out here on the Revry website.
In a nod to her previously ground-breaking work on POSE, Rodriguez discusses what it means to her to be a trailblazer and to appear in this Lexus commercial. She explains in an exclusive Revry interview: “It was a bizarre situation. I feel like I’m making history in another way and contributing to change in another way by paving the way for girls like me to have a place.”
“We are excited to unveil the new Lexus IS in cooperation with MJ Rodriguez whose combination of groundbreaking star power, sense of adventure, and flawless elegance is unmatched,” said Mia Phillips, senior manager, Advertising & Media at Lexus.
The commercial featured an A-List crew working behind the scenes for the Walton Isaacson campaign, including music producer/director Andrew Logan, who created the original score. Logan has produced music for notable artists like Garth Brooks, Paula Abdul, Dakota Moon, Nobody’s Angel, and Laura Pausini. The 90-second longer version was edited by renowned costume designer Kim Bowen, who has worked with major celebrities including Jennifer Lopez, Janet Jackson, and Pink, and music video editor Chancler Haynes (Kendrick Lamar, Taylor Swift, Travis Scott, DJ Khaled). With JOJX Production, Ace Norton directed the commercial.
Is a Lexus only an upscale Toyota?
Is Lexus a Toyota brand? Yes, the Toyota Motor Corporation, which has its headquarters in Japan, is the owner of the Lexus brand. However, the luxury car line runs separately from Toyota Motor Corporation in many aspects.
Does Lexus make use of Toyota motors?
The engines used by Lexus brands are almost identical to those used by Toyota. A four-cylinder, a V6, or a V8 are the three types of engines found in Lexus vehicles. For instance, the 3.5Ltr V6 Engine is shared by the Toyota Avalon and the Lexus ES.
The number of cylinders in an engine varies, and the more cylinders an engine has, the more powerful it is. Consequently, the V8 has twice the power of the four-cylinder engine.
Engines with fewer cylinders, however, offer additional benefits. They are more fuel-efficient and lighter. The engine will weigh and cost more as the number of cylinders increases.