- Markus Duesmann will do everything in his power to fully utilize the immense potential of the Audi brand, according to Supervisory Board Chairman Dr. Diess. Thank you to Bram Schot for his excellent effort throughout this difficult time.
- We expect bravery to take the lead through technology, said General Works Council Chairman Mosch.
- At Audi, Bram Schot spearheaded a cultural shift.
In This Article...
Ingolstadt, November 15, 2019Markus Duesmann will become the new CEO of Audi on April 1, 2020. The 50-year-old mechanical engineer will succeed Bram Schot, who has held the position since June 2018. Duesmann has been active in the automotive industry for almost three decades, most recently as Board of Management Member for Purchasing at BMW. Bram Schot, 58, will leave the Group at the end of March by best mutual agreement.
Dr. Herbert Diess, the AUDI AG Chairman of the Supervisory Board, offered the following insight on the new CEO: “Markus Duesmann, a superb engineer, will exert every effort to maximize the enormous potential of the Audi brand and will once more show the promise of Vorsprung durch Technik. Dr. Diess also expressed gratitude to Bram Schot, the current chairman of the board of management: “He took over the leadership of AUDI AG during a challenging moment, ran the company really successfully, and started significant improvements. He has our sincere gratitude for that. The expedited transformation into a provider of sustainable mobility and the determined decarbonization of the corporation are two of the new Audi strategy’s most crucial pillars.
Peter Mosch, deputy chairman of the supervisory board and general works council chairman of AUDI AG: “We anticipate consistent capacity utilization at the plants and increased daring to lead via technology from Markus Duesmann and his management group. In the best interests of the workforce and the business, we anticipate effective collaboration. Bram Schot was addressed by Mosch “The ideal person for Audi at the ideal moment. He began a culture shift that resulted in fewer hierarchies, a distinct value system, and greater openness. Schot took over management of the company in a very challenging situation in the middle of 2018.
Who is the owner of Audi right now?
Audi AG, also known as Audi, is a German luxury car manufacturer with headquarters in Ingolstadt, Bavaria. Its German pronunciation is [adi ae](listen). In nine manufacturing plants across the world, Audi produces automobiles as a division of its parent business, the Volkswagen Group.
August Horch, an engineer, formed the first businesses in the early 20th century, including Horch and the Audiwerke, as well as two additional manufacturers, DKW and Wanderer, which eventually led to the founding of Auto Union in 1932. In the 1960s, Volkswagen purchased Auto Union from Daimler-Benz, ushering in the contemporary Audi era. [9] Volkswagen combined Auto Union and NSU Motorenwerke in 1969, reintroducing the Audi brand with the 1965 release of the Audi F103 series and giving the business its current structure.
The Latin translation of the founder’s last name, August Horch, served as the inspiration for the firm name. Horch, which in German means “listen,” becomes audi in Latin. The four rings of the Audi logo each stand for one of the four automakers that joined together to establish Auto Union, the firm that preceded Audi. Vorsprung durch Technik, or “Being Ahead via Technology,” is Audi’s catchphrase. [10] One of the most popular luxury car brands worldwide is Audi, which is also sold by rival German automakers BMW and Mercedes-Benz. [11]
What is the full name of Audi?
German automaker AUDI AG makes vehicles under the Audi brand. The Volkswagen Group includes it. The Latinized version of founder August Horch’s last name, which is the German word for “listen,” served as the inspiration for the name Audi. Germany’s Ingolstadt serves as the home base for Audi.
August Horch, a pioneer in the automobile industry, established August Horch Automobilwerke GmbH in Germany on July 16, 1909. A short while later, he changed the company’s name to Audi Automobilwerke, the Latin version of his last name.
To become Auto Union AG in 1932, Audi merged with Horch, DKW, and Wanderer. The brands Audi, DKW, Horch, and Wanderer are represented by the four rings of the Audi logo. The four interconnected rings were a unique feature of Auto Union AG’s racing cars prior to World War II. The names and logos of the member companies were used.
On September 3rd, 1949, Auto Union GmbH was founded in Ingolstadt after a series of adjustments as WWII drew to a close.
On April 24, 1958, Daimler-Benz AG purchased the bulk of Auto Union GmbH’s shares, followed by the remaining ones. Auto Union was a wholly owned subsidiary of the Stuttgart-based Daimler Group from this day until the end of 1965.
Of December 1964, Volkswagenwerk AG bought the bulk of the stock in Auto Union GmbH; towards the end of 1966, Audi became a fully owned VW subsidiary.
The newly acquired NSU Motorenwerke AG by VW and the Ingolstadt-based Auto Union GmbH amalgamated to establish Audi NSU Auto Union AG in March 1969.
A four-wheel-drive sports coup was unveiled at the Geneva Motor Show in March 1980. The first four-wheel-drive high-performance car was the Audi Quattro. Only trucks and off-road vehicles had previously utilised this drive concept. The Audi Quattro’s permanent all-wheel-drive technology was an international racing sensation that eventually made its way into the full lineup of Audi vehicles.
Audi NSU Auto Union AG changed its name to AUDI AG in January 1985. The business also relocated its headquarters from Ingolstadt at the same time. From that point on, both the firm and the cars shared the same name.
Daniel Weissland, who is he?
He studied industrial engineering and management at the University of Applied Sciences in Munich after serving an industrial apprenticeship (as a trained electrician) with the German Federal Railways (Deutsche Bundesbahn) in Munich. At the same university, he earned an MBA to finish his studies.
In 1999, Daniel Weissland started working for Audi. He held jobs in sales, marketing, and product management throughout the ensuing years.
Weissland was a member of the group that established the Volkswagen and Audi National Sales Company (NSC) in Dubai in 2005. He was in charge of the Near and Middle Eastern markets as Sales Director and Deputy Managing Director. He served as AUDI AG’s Assistant to the Member of the Board of Management for Marketing and Sales from 2007 until 2010. He joined AUDI AG in 2011 as Director for Sales Southern Europe. He achieved leadership of the company’s premium category in Spain and Greece while serving in this capacity, which included responsibility for a long-lasting dealer network.
Daniel Weissland immigrated to Canada in 2015. From 2015 to 2017, he served as CEO of Audi Canada, President of Volkswagen Group Canada, and President of Volkswagen Canada, all of which he retained until 2019. (2018-2019).
Daniel Weissland has been leading Audi of America since September 1st.
Who is in charge at Audi?
- Rahil Ansari joins Audi AG in a global position. Starting on September 1st of this year, Balbir Singh Dhillon will be promoted to Head of Audi India.
On July 12, 2019, Mumbai: Top-level management changes in India have been revealed by German luxury automobile manufacturer Audi today. AUDI AG has chosen Mr. Rahil Ansari for a crucial role in the Finance section at the corporate headquarters in Ingolstadt. Mr. Ansari’s new position will be as Senior Director, Central Sales Controlling (Global).
With effect from 1st September 2019, Mr. Balbir Singh Dhillon, who currently oversees Dealer Development, has been promoted to Head, Audi India. Mr. Dhillon, a seasoned automotive veteran, returned to Audi India in July 2018 for a second term and brings 23 years of automotive expertise with him.
Michael Frisch, Vice President of Region Overseas AUDI AG, claims that “Rahil has made a significant contribution to Audi India. He laid the groundwork for future success and was a real ambassador for Brand India at AUDI AG. With new digital customer-centric operations, the work he has done will serve as the foundation for a profitable network and long-lasting business in India. Rahil has been awarded such a top position because of the HQ’s high regard for his great commercial acumen.”
On February 1st, 2017, Mr. Ansari returned to Audi India for a third time. During this time, he led Audi India through a challenging environment. He has successfully handled both the difficult luxury market environment in India and the product launch void brought on by the WLTP cycle. He has launched a number of efforts to put the emphasis on dealer profitability and customer centricity, as well as new digital projects that are novelties in the Indian automotive sector.
“I sincerely believe that the experience I obtained during my numerous tasks in India has aided me in my international assignments. You obtain insights that are priceless if you can satisfy the Indian customer and negotiate the intricacies of the Indian market. While I am excited about my new position, I shall genuinely miss the wonderful team and Audi India family, with whom I shared some wonderful experiences. As someone who has gotten to know Balbir well over the years, Mr. Ansari expressed his belief that he will be essential to achieving Audi’s goals in the nation.
Mr. Frisch commented on Mr. Dhillon’s appointment, “We are convinced that Balbir can advance the brand in India even as the market strives to defy external circumstances and thrive because he has worked with the Audi team in both India and the Middle East. His 23 years of local and international expertise provide him a solid understanding of the brand, the luxury market, and the automobile industry, which is good news for us.”
After leaving Audi India between 2007 and 2012 to serve as the company’s Head of Sales Field Force, Mr. Dhillon returned in July 2018. His experience spans field sales, network profitability, business strategy, and sales in general. As head of dealer development, he is currently in charge of network profitability and business planning. In his prior positions, Balbir worked with Audi Middle East, Porsche India, and Honda India.
“My only emphasis will be on moving Audi forward in a way that will gratify not only customers but also all of our stakeholders. As we go towards an era of electrification and digitalization in India, Rahil has already given us a new momentum, and I am eager to expand on that basis.
Why do the 4 rings in the Audi logo?
Let’s start at the very beginning: the Audi brand’s history dates back to the 19th century and includes
Julius Horch The mechanical engineer established his own company, August Horch & Cie, in 1899. Initially, he produced two-cylinder autos, and later, four-cylinder vehicles. He departed the business in 1909 as a result of a disagreement with the board of directors.
Horch then started a new vehicle company that same year. He could not use the name Horch because it was already in use, so he converted his last name into Latin: “Audi. The first vehicle under the new brand hit the streets in 1910. With three victories in a row at the International Austrian Alpine Rally, one of the toughest rallies of the day, between 1912 and 1914, Audi attracted attention.
Four ringsfour brands
Four interlocking rings represented the joining of four Saxony-based automakers: Audi, DKW, Horch, and Wanderer to form Auto Union AG. Here are some quick facts about the history of the current AUDI AG.
The famous four rings explained
If you’ve ever wondered what the four rings in the Audi emblem represent, you may have heard a few theories. Maybe they have any connection to the Olympic rings? Maybe they stand for the company’s four guiding principles? Audi Silver Spring has heard all the many theories, but we’re here to provide you with the true truth, which is actually rather straightforward: The rings represent the automaker’s history.
The four rings that make up the Audi emblem stand for the four founding members of the Auto Union, the original group of automakers. The first ring represented the first member of the union, the German automaker Horch, which was established by German engineer August Horch and later merged with another automaker to become Audi.
Horch’s name is intriguing because it sounds a lot like the German word for “listen,” and what does Audi imply in Latin? “Listen.”
The first two rings on the emblem are a representation of Horch (the firm) and Audi. The two remaining automakers are DKW, which originally produced steam engines before switching to making vehicles, and Wanderer, which was established in 1911.
That is the tale of the four rings, but the tale of Audi is not over yet. not by any means.
In the 1950s, Auto Union experienced financial problems, and by 1958, Daimler-Benz had purchased the business. Further financial difficulties caused the company to be sold to Volkswagen once more in 1964. Soon after, it started marketing automobiles under the Audi brand. Audi purchased NSU, a different company, in 1969. The business was then known as Audi NSU Auto Union AG. This lengthy name was shortened to Audi AG by 1985. Today, it is just Audi. (Goodness, please.)
What is the sister firm of Audi?
Do you want to know how to say “Audi”? Like its sibling brand Porsche, Audi has a large following of owners and inquisitive onlookers.
Who is Audi UK’s CEO?
On April 1, 2020, Markus Duesmann will take over as CEO of Audi. Bram Schot, who has held the role since June 2018, will be succeeded by the mechanical engineer, 50, in the field. Since almost three decades, Duesmann has worked in the automotive sector, most recently serving as the Board of Management Member for Purchasing at BMW. By best understanding, Bram Schot, 58, will depart the Group at the end of March.